Choose the best affiliate marketing tracker with our review. 14 popular trackers, their main features, and prices for comparison are inside.

In addition, in this post, you will find a list of trackers integrated with RichAds advertising network. Everything you may need for the most convenient work in affiliate marketing is here.

The first and most important tool an affiliate marketer needs is a tracker. Without it, running any advertising campaign will be like stumbling around in the dark, looking for a treasure.

Of course, you can calculate your profit in Excel. But why waste time on this if the tracker can do all the work for you? Keeping everything under control and managing campaigns effectively can be done for little or no cost.

Inside is an overview of 14 trackers, a table with prices and trials, and a list of trackers integrated with RichAds. Currently, 16 trackers are integrated with RichAds advertising network.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What is a tracker, and whether an affiliate marketer needs it?

A tracker is a tool that captures information from the advertising network and information about approved conversions from the affiliate network in one place. The tracker can monitor many advertising campaigns at once, and you get a tool that contains all the statistics necessary for testing and optimization.

The first thing you need a tracker for is to control all advertising campaigns’ parameters and analyze traffic: what device and source the user came from, what browser and OS they use, what kind of creative people like more. In the tracker,  you can see all the data on how users react to your ads.

The tracker’s second function is to combine all media buying processes in one place. So you won’t have to switch between different sources. It allows you not to miss anything during the analysis.

Of course, you can find anti-fraud tools and other useful features in trackers, but this is more of a perk. The main thing is data.

How to choose a tracker?

Choosing a tracker, you need to understand your needs. First, with which countries you will work: nearby or around the world. What kind of workload will your tracker have: how many events do you plan to process per month? This information will help you choose the right option among trackers and their various pricing plans.

The most important thing at the start is to decide which tracker (self-hosted or cloud-based solutions) you need. There is no definite answer to which one is better. Let’s find out what these affiliate tracking software terms mean.

What is a cloud-based tracker?

Cloud-based trackers are faster than self-hosted ones. You can work with all parts of the world at once and get information as quickly as possible. It’s an excellent choice for campaigns in different GEOs, especially long-range ones. The speed of processing and data transfer will be as fast as for neighboring countries.

But there is one thing: you will have to immediately calculate how many events you need to process with the tracker and select the appropriate plan. You will have to pay extra for additional events if you exceed the limit. As a rule, this limit is up to 100.000 events in free versions and up to 1.000.000 events per month in the cheapest plan.

What is a self-hosted tracker?

If you choose a self-hosted tracker,  you will have to spend money initially. You will need the budget for the purchase and installation of the server, but then you won’t have to pay more.

But in this case, there are some nuances you should keep in mind: the server tracker is an excellent choice for advertising campaigns in neighboring countries with the country where the server is installed. The further the server is from the country, the more traffic you will lose. Therefore, you will have to install additional servers to work with remote countries. In fact, you do not need to pay for events or the volume of traffic that will go through the tracker.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

An overview of the best affiliate tracking software solutions

1. RedTrack

RedTrack is a high-speed clicks’ transmission and detailed statistics. As you understand, this tracker belongs to the cloud type.

As a cloud-based tracker, RedTrack offers numerous benefits to its users. First and foremost, being cloud-based means that there is no need for users to set up and maintain their own tracking infrastructure. Instead, RedTrack handles all the technical aspects, such as server maintenance, data storage, and security, allowing marketers to focus on their core tasks without the hassle of managing a self-hosted solution. This also means that users can access their tracking data from anywhere, at any time, as long as they have an internet connection.

In terms of functionality, RedTrack is as good as its more expensive counterparts: speed, utility, and functionality are at the level. We also have a step-by-step guide on how to set up conversion tracking at RedTrack!

RedTrack features:

1. Campaign data is stored in the cloud.
2. The number of custom domains is unlimited.
3. Traffic within one campaign is distributed across 20 metrics, which increases optimization.
4. There is filtering through a bot and a proxy filter. You can set up a redirect for unique visits.
5. The number of events in plans: up to 1 million, up to 3 million, up to 20 million + personal solutions. The overspend is paid at $0.06 per 1000 events.
6. English, Russian, Chinese, and Spanish interface languages ​​are available.
7. Multi-user access.

Good news for those who work with traffic sources that block redirects (Facebook, Google AdWords, etc.). RedTrack provides improved tracking without redirects. And many, many other useful features.

In summary, RedTrack is a cloud-based tracking solution that provides marketers with a comprehensive set of tools and features to track, analyze, and optimize their advertising campaigns. Its user-friendly interface, advanced reporting capabilities, conversion tracking features, and integrations make it a valuable asset for marketers seeking to maximize their ROI and make data-driven decisions.

2. BeMob

BeMob can quickly test landing pages, track and distribute traffic flows with maximum ROI. You can create your own presets for campaigns and tracking. All campaign data is stored in the cloud. 

The tracker has several features:

• BeMob tracks conversion statuses;
• takes into account the percentage of traffic loss from each source;
• redirects traffic when limiting conversions for an offer.

This tracker provides a free trial that ends when you exceed 100.000 events per month. Then you have to pay $ 0.06 for every 1000 events.

The plan’s number of events is the following: up to 1.000.000, up to 10.000.000, up to 30.000.000. Overspends on the basic plan will cost you $0.06 per 1000 events.

You can get a 25% discount on any tariff plan + additional BeMob functionality for 1 month using a promotional code from RichAds.
Get promotional codes for spytools, trackers, forums, etc. in the bonus section.

3. Kochava

This is not just an affiliate tracking software, but two in one. Developers added to this tracker a mobile analytics system.

Kochava helps you segment your users as well as optimize your campaigns across all connected devices. You can find standard reports on gender, age, devices, events, DAU / MAU / WAU, Retention, Revenue and create your own reports on the necessary parameters in the tracker.

In addition, the tracker has the following nice features:

1. Latest generation anti-fraud system.
2. The possibility of creating Deep Linking
3. The tool calculates user LTV, media cost, and ROI for each of 12 important metrics.
4. The service is integrated with more than 2800 partner networks.
5. Kochava knows how to correlate install attribution with TV ads.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

4. Keitaro

Keitaro is a flexible and functional server-type tracker.

What is available?

• More than 30 metrics for building reports;
• Filters by geo, device, provider, and more;
• Grouping by specific parameters;
• The number of events is not limited at the basic rate;
• The average redirect speed is 10 ms, landing page display is 15 ms.

Fine-tuning of access rights allows you to give the client access to reporting, and give colleagues access to campaigns. The tracker is installed on the server.

Keitaro tests landing pages and offers any combination and target landing pages.

It allows you to protect landing pages from bots. The built-in database of bots contains more than 500.000 IP addresses and is updated monthly.

You can get a 20% discount on Keitaro using a promo code from RichAds.
Get promotional codes for spytools, trackers, forums, etc. in the bonus section

5. Binom

Binom is a high-speed tracker for dealing with high traffic volumes. And these are not empty words. Binom is a leader in the speed of processing clicks: a click is processed in 7 ms.

A simple interface coupled with unrealistic reporting speeds makes Binom one of the best tracking solutions.

What else can the Binom tracker do:

1. Save time on scaling.
2. Distribute traffic to blacklists and whitelists according to specified filters.
3. Track 100% of clicks and conversions across all channels.
4. Direct users to unique landing pages and offers they haven’t seen yet.

The starting price is slightly higher than that of competitors – $99, but there are no volume restrictions and you can work as a whole team in one account.

You can get a free first month trial period + a 40% discount for the second month of using Binom
with a promo code from RichAds.
Get promotional codes for spy tools, trackers, forums, etc. in the bonus section

6. PeerClick

PeerClick is called Binom’s little brother. The interface is also minimalistic. The tracker is cloud and quite fast.

This tracker works with really huge traffic volumes: it processes more than 1 billion clicks per day on any account. Cloud technology allows you to analyze campaign data instantly. You can track expenses, income, and conversions in real-time.

Moreover, unlike Binom, free access to basic functionality is available here, which is especially nice. The tracker limits the number of events, depending on the plan: up to 100.000 (free option), up to 3.000.000, up to 10.000.000, up to 30.000.000. You will have to pay for the overspend. In the free plan – $0.1/1.000 events, in the basic – $0.03/1.000 events.

AI optimization saves time on campaign optimization. You can create your own customized plan: to do this, you need to contact the tracker’s technical support.

7. FunnelFlux

This unique affiliate marketing software visualizes conversion funnels. It is clearly shown at what stage of the sales funnel a user comes and goes. Traffic is routed based on performance. The tracker helps you choose the shortest and most convenient way to transfer information.

The tracker is suitable for:

• Email marketing;
• Opt-in tracking;
• MVT testing;
• automation;
• bot detection;
• multivariate tests and many other types of advertising and processes.

FunnelFlux has an open API. Besides, instant campaign testing is available. The data analytics system is clear and simple.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

8. CPV Lab

CPV Lab is a marketing tracking solution that allows users to track, test, and optimize their advertising campaigns. It’s a powerful ad and affiliate tracker designed to improve campaigns, conversions, and increase ROI. CPVLab Pro offers deep tracking capabilities and is best suited for those involved in CPA marketing.

Users praise the software for its effectiveness, responsiveness of the support team, and user-friendly interface. CPV Lab Pro offers a 14-day free trial, integration with Facebook CAPI, detailed reports, and integration with major traffic sources and affiliate networks.

9. Voluum

Voluum is one of the top affiliate marketing tracking software platforms. The service was created in 2013 and is almost a veteran among tracking solutions.

This cloud-based tracker tracks data in real-time. The service runs smoothly at high speed.

You can:

1. work with large volumes of traffic;
2. prepare detailed reports;
3. sort traffic by country, network, device type, OS, and browser.

Voluum analyzes non-converting and fraudulent sites, campaign performance, bot traffic.

One of the main advantages of Voluum is the speed of work, which is higher than that of most competitors. And in affiliate marketing, speed is known to be an important competitive advantage.

To use the tracker, you just need to register and start working through the web interface.

Probably the only drawback of the tracker is that it does not provide a trial period. If you want to try it, pay at least $199.

10. AdsBridge

AdsBridge is a cloud tracker and TDS for affiliate marketing. The tool has been on the market for more than 7 years, it has 7 data centers and covers more than 160 countries.

AdsBridge is suitable for easy campaign scaling. Fast reporting is available in real time. Redirecting clicks is super fast, so losses are minimal.

What is available?

• split and A/B testing;
• landing page builder;
• filtering bot traffic;
• rotation of URLs;
• link tracker;
• PPC tracking.

The tracker has a trial period, during which all features and capabilities are available. Then you can choose a plan according to the volume of traffic you need. Visits limits are 100.000, 1.000.000, 4.000.000, 10.000.000. Prices start at $29 per month. There is also a free plan – up to 50,000 visits/month.

11. Appsflyer

The tracker has its own protection against fraud. Accurate analysis of statistics with in-depth analytics is presented in one report. Appsflyer makes working with paid traffic sources much easier and provides transparent analytics. Increases ROI of campaigns through competent retargeting.

What is available?

• Convenient cohort reports;
• Real-time performance analysis;
• Multifunctional, customizable dashboards;
• Microsegmentation of audiences.

There is a free trial for an unlimited period and special pricing plans for startups as the business grows.

12. OctoTracker

It’s a powerful and flexible tool for affiliates and the only tracker in which both cloud and server technologies are available.

What the tracker offers:

1. The most powerful analytics – reports are grouped by 20+ sections and up to three grouping parameters simultaneously.
2. The most flexible TDS. The distribution of traffic from a source by pre-landers and after pre-lander by 25+ parameters.
3. It’s the only tracker with full support for lead statuses.
4. High speed – the processing of a click is separated from reports made without the use of a database.
5. Data export to CSV and API.
6. 3 types of redirects.

Traffic can be grouped by selected sections and filtered by blacklists. There are 16 skills to identify bots, so the traffic quality analysis is thorough. The tracker calculates low-quality sources automatically and distributes high-quality traffic to pre-landers and offers.

Unfortunately, the tracker only supports Russian.

13. ThriveTracker

ThriveTracker is a cloud-based tracker that provides the ultimate mobile and web campaign management solution for affiliates. 

Thrivetracker is a self-hosted private tracker. It means that your data belongs to you in your database. 

This tracker has a user-friendly interface that is a good option for those who make the first steps in tracking affiliate marketing metrics. Also, it has a great list of useful features.

Features of ThriveTracker:

• artificial Intelligence Auto Optimization;
• geo-redirect/bot filter;
• fastest redirect;
• auto-scaling;
• self-managed server;
• LP Pixel.

14. TrackingDesk

TrackingDesk is a conversion tracking and ad attribution platform. Marketers use it to manage, measure and optimize paid and organic traffic.

The platform is integrated with dozens of advertising, affiliate networks, and e-commerce platforms.

The tracker allows you to track statistics on:

• Seo campaigns;
• Google Ads;
• email campaigns;
• advertising on social networks;
• native and display advertisements.

Features of the TrackingDesk platform:

1. Very easy setup. Setting up a campaign with parameters transfer and updating token parameters is a complicated process. But TrackingDesk makes it a million times easier: a couple of clicks, and you’re done.
2. The tracker allows you to redirect your campaign to those geos that are more relevant to your ad offer.
3. 75+ integrated traffic sources, 247+ partner networks, 9 integrated affiliate technologies, and 8 targeting rules.

Comparing prices for trackers (table)

All trackers are paid tools. As much as you would like to save money, it’s hardly possible with a tracker. Still, it does a great job of collecting data, and such complicated tools cannot be free.

A nice bonus is that many trackers have a trial period during which you can figure out whether the tool is suitable. As a rule, it is 14 days. 

Although there are no free arbitrage trackers available, unless you are a programmer and develop them yourself, some trackers offer a free trial so you can familiarize yourself with their functionality. We have prepared a list of 4 conditionally free trackers for you:

List of free trackers for affiliates:

PeerClick
BeMob
Appsflyer
AdsBridge
!Free access is available only to the basic functions of the tracker. If you want more, you will have to pay.

To make it easier for you to choose the best affiliate marketing software, we compiled the main parameters in one table: the type of tracker (self-served or cloud-based), the trial duration, and the prices for different packages.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

List of trackers integrated with RichAds

To make it easier for you to choose a tracker, we reviewed them and compiled a list of best tracking software for affiliate marketing that are integrated with the RichAds advertising platform (RichPush and RichPops).

RichAds, a top advertising platform launched by marketing professionals in 2018, delivers high-quality traffic from exclusive sources across 220 countries worldwide. All traffic is passed through the best anti-fraud system on the market. The network ensures over 5 billion daily impressions. RichAds offers five ad formats: push, popunder, native, direct click, and in-page.

You will not have any difficulties with them while setting up a postback between our ad network and the tracker.  All macros are already supplied and will automatically appear when you add our ad network to the tracker.

What problems does an affiliate marketer have when using a non-integrated tracker?

• Long tracker setup;
• inaccurate number of impressions, CTR, conversions, leads;
• inability to track non-converting sources;
• false statistics on bot traffic;
• the inability to track how the user moves on the landing and the moment when he quits.

Let’s consider which affiliate tracker softwares are integrated with the RichAds advertising network and are suitable for working with large traffic volumes.

If your tracker is not on the list, it doesn’t matter. Just contact your account manager for help. He will assist in solving this issue.

Find out what else the RichAds account manager can do here.

Now you have a list of the best affiliate marketing trackers in 2025. When choosing an affiliate trackers, focus on the price and whether it is integrated with the ad network.

Track statistics correctly, increase the profit of advertising campaigns and drive quality traffic with RichAds.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post 14 best tracking solutions for affiliate marketing in 2025 appeared first on RichAds Blog.

How to set up conversion tracking at BeMob and integrate with RichAds?

Here’s a step-by-step guide on setting up a postback at BeMob tracker!

In this article we will show how to set up postback at BeMob, integrate it with advertising network, affiliate network, CPA offer, and create a tracking campaign!

Get promo codes for BeMob or other useful affiliate tools in the bonus section!

What is a postback integration?

Postback, or S2S (server-to-server) postback — is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.

With the scope of postback gathered data it’s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker’s support for help. They will guide you with postback integration and peculiarities of it.
RichAds team

How to set up conversion tracking at BeMob: step-by-step guide

Now we will show you how to set up BeMob integration with RichAds ad network, affiliate network and the offer for your ad campaign!

What will be in the guide:

1. Connecting RichAds with BeMob
   At this step, we will show how to add RichAds as a traffic source at BeMob. That’s needed to provide the tracker with access to information on the ad campaigns traffic sources.
2. Connecting an affiliate network to BeMob
   This step is to connect the data collection on the affiliate network side to BeMob. That’s required to get affiliate network data on the offer and redirect it to BeMob.
3. Setting up an offer for tracking at BeMob
   At this stage, the CPA offer will be connected to conversion tracking at BeMob for direct data share. That’s to back-up data given by affiliate networks and ad networks.
4. Creating tracking campaigns at BeMob
   At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.

Important!
To ensure everything works intact after setting up — follow the instructions step-by-step in the same order!

Step 1: How to add an ad network to traffic sources at BeMob tracker

First, you need to connect the tracker to an advertising network. We will show this on example of RichAds. Here’s how to do it:

1. Create a new traffic source at BeMob

Click on the “Traffic Sources” tab in the tracker upper panel. Then click “New” button and select “New From Template”.

2. Enter the traffic source’s name

In the search bar enter type “RichAds”, then select the traffic type (in this example it will be either “push” or “pops”). After that click “Next”.

3. Save changes

The template will automatically fill out the form, so you just need to press “Save” button in the bottom right corner of the form.

This completes the connection of the traffic source to the tracker. The next step is integration with the affiliate network.

Step 2: How to integrate an affiliate network with BeMob

Let’s get to the connecting BeMob with an affiliate network. BeMob tracker is integrated with many affiliate networks, so you can find most of them in the list of templates.

1. Add a new affiliate network at BeMob

Find “Affilate Networks” tab in the upper panel, then click “New” and select “New From Template”.

2. Enter the affiliate network’s name

In the opened window start typing the affiliate network’s name in the search bar, then select the needed from the list below. In our example, we used “3SNET“. After that, click the “Next” button.

3. Save changes

If the additional information required, you can contact managers from the CPA-network for it. For example we checked “Append BeMob click ID value” and “Use postback statuses”, so that “click_id” featuring URLs would integrate and display correctly. But if everything is correct and intact, press the “Save” button.

So, we have connected the affiliate network to the tracker. The next step is to add offers. Let’s get into this then!

Step 3: How to add a CPA offer at BeMob

Warning!
For this step we’ve shown an offer we’ve got from an affiliate network. In your case the CPA offer set up process might vary from the one we’re about to show. It’s recommended to contact the BeMob tracker’s support for help to set up your offer.

Let’s set up the offer and connect it to BeMob. We will show the process by example of “3SNET” affiliate network’s offer. To integrate CPA offer with the tracker, you need to:

1. Get the offer’s tracking link at an affiliate network

You can request it in your affiliate network or find it in the offer card. For example, in 3snet, you can find it the “Offers” tab while selecting an offer. Copy and save it.

2. Add a new offer at BeMob

Find “Offers” tab in the tracker top menu, then click the “New” button.

3. Enter the offer’s info

In the newly opened window you need to specify some info:

• Enter offer’s name in then “Name” bar;
• Specify the CPA-network in the “Affiliate network” bar (in our example it’s 3SNET);
• Insert the link to the offer that you’ve saved previously, in the “URL” field;
• Add “&cid={clickid}” token to it, so that postback gets enabled, but if you haven’t added macros to the link before, instead add “/?cid={clickid}“;
• Copy the the link from “Postback URL” field below and save it;

Then press “Save” button.

4. Add postback at the affiliate network

Now you need to set up the offer postback at the affiliate network. In order to do that, proceed to the offer and press “Add postback”.

This is how it looks in our example using 3SNET, the process might vary from now on, so check the step with managers at the affiliate network, you’ve got the offer from.

5. Set the parameters for postback

In the newly opened window, insert the postback URL that you’ve just got in the field “URL”. Then select the status, goal and integration method.

6. Save changes

After you’ve adjusted all the necessary field, click the “Add postback” button”.

This completes the integration of the offer. Connect all the necessary offers to the tracker, after which you need to create a flow. Let’s figure out how to do it in the next step.

Step 4: How to create a tracking stream at BeMob

If you’ve added a couple of offers, then you need to create a tracking flow, so that it would unite the conversion tracking process. To do that, you need to:

1. Add a new flow at BeMob

Find the “Flows” tab in the tracker’s upper menu, then click the “New” button.

2. Adjust the flow’s settings

In the newly opened window click “Add new path”, then select the type of redirect and add landing pages, or disable the function if you don’t have them. You can enter the exact same info as on the picture. After than add the offers you’ve connected by clicking “Add offer” button and choosing the needed ones.

If everything is correct — press “Save”.

Now only the last stage remains – the creation of a tracking campaign. Let’s move on to it!

Step 5: How to create a tracking campaign at BeMob

To unite all the connected sources, you need to create a tracking campaign at BeMob. To do that, you need to:

1. Create a new tracking campaign at BeMob

Proceed to the “Campaigns” tab, that you can find the tracker’s top menu. Then click the “New” button.

2. Adjust the campaign’s info

In the opened form, specify the following info:

• Enter the tracking campaign’s name in the “Name” field;
• Select the needed ad network you’ve connected in the “Traffic source” field (in our example it’s “RichAds – Push”);
• Check the “Send Postback, %” box;
• Specify the flow by choosing the one you’v added in the step 4.

Then, if everything is put correct — press the “Save” button.

3. Copy the campaign URL

After saving, you will be shown a window with URLs. You need to copy the one in “Campaign URL” field and save it.

4. Paste the URL into RichAds

Then proceed to RichAds, and enter the “Campaign URL” from previous point into “Destination URL” field.

What benefits does a postback integration give at RichAds?

Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.

With RichAds connected to postback you get access to:

1. TargetCPA mode
   Launching campaigns in TargetCPA mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
2. Set up Automated rules for your ad campaign
   With the help of Automated rules you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
3. Set up Micro bidding for your ad campaign
   The Micro bidding feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
4. Thorough assistance from RichAds’ managers
   If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.

If you want to get similar detailed guides on connecting other trackers, then check our tag “Affiliate tracking tutorials“!

Conclusion

Now you know how to set up a postback at BeMob, then integrate with an ad network, affiliate network, CPA offer, then unite them all for tracking. The process is very simple, you just need to add every source one-by-one, then create a tracking campaign. Since BeMob tracker is already integrated with many sources, the process gets even easier just by adding already-made templates!

We at RichAds always support exploring new ways that can help in gaining higher profits from ad campaigns. So now as you’ve had the opportunity to set up postback, let’s get to the advertising part! At RichAds you can launch a campaign on five powerful ad formats on over 200+ geos from Tier 3 to Tier 1. Let’s make profit with RichAds!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to set up conversion tracking at Bemob appeared first on RichAds Blog.

Actually, what are we talking about? What other tools are needed if you have an offer and a selected ad network? Or you don’t need side traffic at all. Be that as it may, there are still many processes between choosing an offer and making a profit, and all of them can be facilitated.

Processes may vary depending on your direction of work in affiliate marketing. For each of these processes, there are tools that help to do everything more efficiently than without them.

The result is a rather long list of top affiliate marketing tools and plugins:

• spy tools;
• translation services;
• free stocks with photos;
• services for editing pictures;
• landing page builders;
• hostings;
• trackers;
• tools for automatic optimization.

Of course, this is not a complete list of what an affiliate marketer might need. There is always something else. But these are the most important things, which makes life much easier for both a beginner and an experienced specialist.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Why do you need essential tools for affiliate marketing?

Of course, something can be done without them if you know a foreign language well and you are great at coming up with approaches for creatives that catch on. Or you are so masterful in the code that you can write a landing page without the help of landing page builders.

On the other hand, there is an affiliate marketing software that cannot be replaced. You will hardly count conversions using an Excel table, and check the data in different places is simply laborious.

Plus, there is a lot of competition in affiliate marketing. And the tools allow you to be much more productive and faster, which gives you an edge over those who don’t use any affiliate marketers’ services.

Pros of affiliate marketing tools:

• Help create better creatives and landing pages;
• Save time;
• Simplify testing and optimization processes.

Cons of affiliate marketing tools

The only disadvantage that can relate to top affiliate marketing tools is the money you spend on them. If you are a beginner and all tools need to be connected at one time, this can be significant for your wallet. Our recommendation is to start with the most important things — tracker and spy tool.

How to choose affiliate marketing tools

When choosing essential tools for affiliate marketing, pay attention to the following points:

• Don’t be greedy to pay for what’s really important. For example, having a good tracker is the key to the whole process. It is definitely not worth saving on it.
• If the tool is paid, see if there is a possibility of a free trial period.  This will help you evaluate the service and understand whether it is worth paying for it or not.
• Pay attention to the available free functionality of the service. Sometimes features from the paid version just won’t be useful to you. This may apply to some hostings, for instance.

Let’s go!

Top 50 Affiliate Marketing Tools in 2024-2025

Service for launching and optimizing advertising campaigns

If you’re looking for a reliable service for launching and optimizing advertising campaigns, look no further than AdSkill. Founded in 2014, the service offers agency accounts, advertising infrastructure, premium support, and comprehensive maintenance. Over 20 traffic sources are represented by AdSkill, including Facebook, Google, Bigo Ads, TikTok, Yandex, Telegram, Mintegral, among others.

AdSkill’s main advantages:

• 10 times faster moderation of accounts and creatives.
• A team of experts solving your tasks 7 days a week.
• More than 10 payment methods are available.
• The number of GEOs exceeds 100.
• If the account is blocked, funds can be withdrawn immediately.
• Exclusive bonuses for agencies: unlimited spending, cashback.
• Easy launch in difficult-to-access traffic sources.

Spy tools

Spy tools are a super important instrument for an affiliate marketer. They allow you to be in the know of what is popular in the market, what offers are converting, and what creatives are used by competitors. In addition, spy tools are a source of inspiration for creating your creatives.

Spy tools are also good for collecting additional technical information necessary for launching: it is better to launch mobile or desktop, which geo converts in certain verticals, popular OS, and user activity time.

Top 10 services for spying in affiliate marketing:

• AdBeat — the service shows which ads are being launched in more than 120 ad networks. There is an opportunity to use the service for free.
• AdClarity Display — the service provides data on 40 top countries of the world for PC, Mac, iOS, and Android.
• AdMobiSpy — 52 countries and 5 ad formats are available (banners, native ads, text ads, and more). 15 different filters and the ability to download promotional materials with one click.
• AdPlexity — 7 most popular ad formats are available (mobile, desktop, native, push, e-commerce, carriers, enterprise) and 75 countries. The service provides useful data (OC, audiences, and more). Unfortunately, it doesn’t have trials.
• AdVault — ads from 19 countries and 13 ad networks with native traffic.
• BuzzSumo — a service that will be useful if you work with social and search. There are clues, a search for strategies, and more. You will have a 30-day trial to see if the service is right for you.
• SEMrush — this tool requires no introduction, but we’ll tell you anyway. It helps with keyword searches, ranking tracking, SEO templates. A 7-day trial is available for beginners.
• SpyFu is a SEO and PPC tool. He will find all the possible keys. It indexes over 7 million results across 106 million domains.
• The Search Monitor — helps with keys and other useful technical info.
• eSpionage — the service promises the best SEM and SEO strategies and everything related to them.

Services for translation 

At first glance, it may seem that Google Translate is enough if you run short advertising texts. But this option is far from the best. Your translations will lose to advertisements from local marketers.

Why? Try to translate a few sentences from English into your native language using Google Translate. At this point, you will understand exactly why you need the best translation tool.

The right translation is always very important. It can make or break your campaigns, so always make sure you don’t use cheap services as you may save money on translations, but at the end of the day, you will lose conversions if your translation quality is bad.

 

KJ Rocker, Affiliate Marketing Expert

Ok, what are the best tools for translating in affiliate marketing?

1. Reverso is a translator with more features than Google. By the way, it is very convenient to use this translator if you know the necessary foreign language a little bit. He will help you correctly translate individual phrases, check grammar and spelling. It is available in 14 languages: including Arabic, Hebrew, Turkish, and Japanese. All this is free and without registration.
   
   
2. OneHourTranslation is a large paid service with professional translators. It supports 120 languages. They promise to work as quickly as possible.
   
   
3. Transey is the service recommended by IamAttila in one of our e-books on affiliate marketing. According to him, the service is half the price of One Hour Translation and differs in that the texts are translated by native speakers.
   
   
4. Gengo is another paid service for translating a variety of texts. It differs in that the translators have experience in working with advertising texts.
   
   
5. Fiverr is a platform for finding various freelancers, including interpreters. However, there you can find a specialist in landing pages, design, and more.

This is how our top 5 affiliate marketing tools for translations look like.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Free photo stocks

Where to get high-quality visuals so that your creatives will be attractive? Definitely not on the first page on a Google request.

Check out what the photo stocks offer. Pictures on them are of high quality and at the same time free. As a rule, stocks have different categories of images and search in different languages. Most of the pictures will be in English, so translate your requests if needed.

List of  5 best free photo stocks:

1. Pixabay — 1.9 million images + music and video;
2. FreeStockImages — the service has over 100.000 free photos;
3. Picjumbo — the service is divided into free and premium, but the free version has a lot of pictures. Also, under the photo you have chosen, the service shows similar options.
4. All The Free Stock — this photo stock is different in that you can also find icons, sounds, and videos there;
5. Stock Up — over 25.000+ free stock photos.

And if you’re looking for free icons, check out here. We have compiled an archive of over 300 icons for the 8 main verticals for you.

Image editing services

Even the simplest ad formats require attractive banners. Using extra help to increase CTR has never done any harm.

In this block, we have collected tools for affiliate marketers that will help you create, improve, and compress images. If you need to make a cool infographic or design a picture with a quote from a messenger or social network, that’s not a problem either.

Amazing what you will need for a catchy visual, and all this is already compiled here.

4 best picture editing tools:

1. Canva is a basic service for editing pictures. There are thousands of templates to make beautiful pictures with inscriptions. Using the service, you can create images for Instagram, Facebook, and Youtube formats. Bonus: you can work with videos! Canva has a free version with extensive functionality, so you probably won’t need a paid version.
2. Pixlr is a cool photo editor with a huge number of functions and effects. You can simply edit images, add fun filters (for example, drawn objects over a photo). There is a mobile version as well.
3. Infogram is an indispensable tool for an internet marketer. People trust infographics, so this service will come in handy for you. In the free version, you get access to 37 types of infographics and 13 types of maps. In addition, you can animate objects.
4. TinyPNG is a service that helps reduce the weight of your pictures. It’s useful when you want to reduce the loading speed of your landing page. And some ad networks place restrictions on the weight of creatives, so this service will be useful too.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Landing page builders

Of course, you can use ready-made landing pages from affiliate networks. It’s quick and easy: just take the link and add. At the same time, experts still prefer their own landing pages.

More often, I use my own landing pages because I know they work well. It never hurts to test network landers as well though.

 

Nick Lenihan, Affiliate Marketing Expert

Using ready-made landing pages, you miss a lot of testing tricks. Perhaps the page has a bad title, and you have to work hard to change something. Your own landing page is better, as it will at least differ from the one prepared by the affiliate network. Also, it will be easy to modify and test different funnel options.

If you’re a jack of all trades, you can write the website yourself using code. For others, a more affordable option will be the landing page builder — a simple tool for creating pages from templates.

We have compiled 5 tools for creating landing pages for affiliate marketing:

1. Wix is ​​a free tool for creating landing pages. You will have to pay only for hosting! Artificial intelligence is built into the tool, which will offer several ready-made designs and content options in a couple of seconds.
   You can answer a few simple questions about the landing page’s purpose, and it will create a site from blocks with suitable text and images. All that remains is to edit it. The site has an open platform for developers with serverless data processing and simple options for coding. The price ranges from $8.5 to $24.5 per month.
   
   
2. Instapage is another service for creating landing pages, but it’s more tailored to affiliates’ needs. In addition to the landing page builder, there are ample opportunities for testing and analysis: unlimited split testing, heat maps, dynamic text replacement. The service provides a 14-day free trial, and after the price per month is $149.
   
   
3. WordPress.com is a service for creating landing pages. Please don’t mistake it for WordPress.org, as these are two different things. If you’re working with ads, you need the WordPress.com option. In fact, this builder is not much different from Wix, but in addition to its functions, it is possible to connect a bunch of plugins that will make your work easier. In this case, you do not have to work with the backend. Monthly prices range from $4 to $45, depending on the plan you choose.
   
   
4. PureLander is a service that positions itself as a landing page builder for CPA offers from the start. Here’s a tool for affiliate marketing from the start. It allows you to upload someone else’s landing page and edit it using the most popular blocks to increase conversions: for example, you can insert a countdown on the page. In this case, it costs $25 for 6 months. Don’t think and try it!
   
   
5. Leadpage is similar to Wix in terms of functionality, but it doesn’t have an AI option. The price ranges from $27 to $ 239 per month.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Affiliate marketing hostings

Ok, let’s say you now have a landing page. Some landing page builders provide free hosting depending on the plan you bought. But if you are actively working, this number of slots may not be enough.

In addition, all hostings are different, and for advertising, it is important that the page loads as quickly as possible. For some ad formats, such as popunders, experts recommend even choosing a hosting in the country closer to the one for which the ad is launched — everything for the page loads as quickly as possible.

You need a good server for your landing pages when driving pop traffic to them. You can get a lot of traffic very quickly, and this can cause your server to get sluggish (slow), which will kill your conversion rate. I recommend looking into getting hosting from a cloud-based service like DigitalOcean or Vultr. The results might surprise you.

 

Luke Kling, Affiliate Marketing Expert, rules premium affiliate community affLIFT

Here is a list of hosting recommended by our experts:

1. surge.sh is a service that Denis Zhitnyakov recently told us about. This is free hosting with unlimited domains. Using it is as simple as possible, if you have a folder with site files on your computer, you just need to enter one command to load the whole site to surge.sh.
   
   
2. Timeweb is another service from Denis. He uses both. The difference between them is that this service is paid. You can choose the expected load based on this package. This hosting provides services for virtual hosting with a free domain and mail, you can choose the VDS option. It also has a large selection of domains.
   
   
3. DigitalOcean — This hosting and the next one are chosen by Luke Kling, creator of the premium affiliate forum affLIFT. DigitalOcean is more appropriate for developers looking for an affordable cloud infrastructure than newbies. There are no free domain names, no backups, no SSL certificates that affiliate marketers need. But if you’re a coding pro, you can do it yourself. The service price is from $5 to $80.
   
   
4. Vultr is a hosting provider that offers cloud servers. The reviews state that the service differs from competitors in a higher level of quality and performance. The hosting has two plans: Bare Metal and Dedicated Cloud. They are very similar in that they both provide you with a server via the cloud. The difference is that a dedicated cloud allows you to buy a fixed percentage of a dedicated server. For example, 25% or 50%, or even the entire package. Pricing starts at $2.5 to $120 per month.
   
   
5. Amazon S3 + Cloudfront CDN is Nick Lenihan’s choice. This set consists of a highly programmable, secure fast content delivery network (CDN) and service for storing and protecting any amount of data.

Trackers for affiliate marketers

So we are coming to the most important thing. Tracker is the most important assistant of an affiliate marketer. Without a tracker, launching any ad campaign is more like stumbling around in the dark.

All the data needed for analysis flows into it. It is in the tracker that you will see which campaigns are successful and which fail. In it, you can go deeper and see which creatives bring more response, track the technical parameters that show the best results (desktop or mobile, certain OS, or devices).

There are just a huge number of quality trackers on the market today. We will not talk about their features, you can read about them in one of our posts.

Here we will only show data about the availability of the trial period and the cost per month. This will be important for those who want to try and compare different trackers.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

 Automatic optimization tools

Automatic optimization is a huge trend in 2021. It helps affiliate marketers to work easier. Basically, after a quick setting, auto-optimization does all the work for you.

What such tools can do:

• create black- and whitelists according to the specified parameters;
• disable non-converting creatives, browsers, devices
• exclude anomalies;
• turn off non-converting sources.

One of the popular auto-optimization tools used by many affiliate marketers is theOptimizer. It’s a third-party service that costs around $300 per month.

If you are not ready to pay such an amount monthly for auto-optimization, we have good news. On the RichAds platform, auto-optimization of campaigns is absolutely free. And our managers can help with the settings at first.

Learn more about Automated Rules: Media Buyer’s Superpower here.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 50 Affiliate Marketing Tools in 2024-2025 appeared first on RichAds Blog.

Since 2017, Keitaro Tracker has stood out as a leading affiliate marketing tracker for media buyers and affiliate marketers. By offering a self-hosted platform, Keitaro gives users full control of their data and empowers them with advanced customization options. 

Unlike cloud-based trackers, Keitaro works directly on your server, eliminating traffic or storage limits while keeping costs low. With a reliable support team and frequent updates, Keitaro helps affiliates track and optimize campaigns of any scale. 

Features and Advantages of Keitaro Tracker

Keitaro’s extensive features make it a powerful tool for tracking, analyzing, and optimizing campaigns. Here’s a closer look at its key advantages:

1. Advanced Traffic Distribution and Optimization

Keitaro equips users with sophisticated traffic management tools that allow for detailed segmentation, which boosts conversion tracking by targeting users with the best offers or landing pages based on specific conditions like geolocation, device, or browser type.

Keitaro offers multiple traffic control options, including:

• Visitor Binding: Keitaro directs users back to previously visited offers, increasing the chances of conversions.
• Weighted Traffic Distribution: This allows you to allocate more traffic to high-performing offers or landing pages for maximum campaign efficiency.
• Flow Rules: Sets precise rules that control traffic routing, ensuring that each user sees the most relevant content.

2. Real-Time Data Updates and Detailed Analytics

Keitaro keeps you up-to-date with data refreshing every minute, making it perfect for affiliates who need to adjust strategies quickly. The tracker captures clicks, unique clicks, conversions, and revenue from all traffic sources, giving a comprehensive view of performance.

• Customizable Reports: Keitaro’s dashboards allow you to filter data by campaigns, offers, landing pages, and traffic sources. You can group specific metrics for deeper insights and export reports in formats like CSV or Excel.
• Traffic Source Analysis: Track each channel’s performance by device and location to pinpoint which sources drive the highest returns. Use this data to optimize budgets and cut spending on underperforming channels.

3. Built-In Anti-Fraud Features

Keitaro actively protects your campaigns from fraud with bot filtering and customizable IP blacklists and whitelists. The tracker updates its spam bot database every two weeks, helping prevent click fraud and save your ad budget. Keitaro also lets you add custom bot lists and filter traffic based on user profiles to create even stronger defenses.

4. Privacy and Data Control

With this tracking tool, you control your data from start to finish. Keitaro self-hosted tracker supports direct server installation, giving full control over data storage and security. Businesses in regulated industries and those prioritising privacy can appreciate this complete data control. Plus, Keitaro includes GDPR-compliant settings (Settings → Use tracking cookies) to ensure user data stays secure and confidential.

5. Efficient Traffic Management and Local Landing Pages

Keitaro simplifies traffic and landing page management by allowing direct uploads to the tracker, which removes the need for external redirects. With this, users can run A/B tests on various landing pages and direct traffic to top-performing options. By hosting landing pages locally, Keitaro also ensures faster loading times, reducing bounce rates and improving conversion potential.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Keitaro Integrations and Compatibility

Keitaro integrates seamlessly with platforms like Google Ads, Facebook Ads, and TikTok. It also has templates for over 500 affiliate networks and traffic sources like RichAds. Keitaro integration options streamline campaign setup, enabling you to monitor conversions and exchange data across multiple channels.

Keitaro’s integrations extend to Namecheap for domain management, allowing users to purchase, manage DNS, and park domains—all within the Keitaro dashboard. Integrating with Cloudflare also optimizes page load times and adds security. This connectivity simplifies campaign management for affiliates working across various traffic sources and advertising platforms.

Keitaro Support and Documentation

Keitaro provides dedicated support that consistently earns 5-star reviews for responsiveness and clarity. Operating from 6:00 to 16:00 GMT with additional weekend and holiday coverage, the support team offers real-time help via Telegram, email, and live chat.

Users also benefit from a vast array of resources, including a knowledge base, step-by-step guides, video tutorials on Keitaro Academy, and an active Telegram community. Whether you’re new to Keitaro or a seasoned pro, these resources make navigating and maximizing the platform easier.

How to Start Using Keitaro to Track Conversions

For beginners, Keitaro offers a 14-day free trial, a straightforward setup, and assistance from support. Here’s a quick guide to get started in 5 easy steps:

Step 1: Install Keitaro

Create an account with Keitaro. Select a VPS provider like DigitalOcean, Hetzner, or Vultr, and follow the installation instructions. Keitaro’s one-click installation on specific servers simplifies setup.

After installing, configure your license and initial settings, including domains and SSL certificates, for added security.

Step 2: Set Up Traffic Sources and Affiliate Networks

Keitaro’s 500+ templates make it simple to add traffic sources and affiliate networks. Select from popular sources, like RichAds, or manually input parameters and postback URLs for custom integrations.

Step 3: Create a Campaign

From the Keitaro dashboard, set up campaigns by selecting traffic sources and grouping as needed. Define your flows and cost models, and target your audience based on the goals of each campaign.

Step 4: Configure Flows

Keitaro’s flow rules let you segment traffic precisely, enabling A/B tests, device-based targeting, and fallback rules. Create custom flows that match user profiles to the most relevant offers, improving Keitaro conversion tracking by sending the right traffic to the right place.

Step 5: Generate Tracking Links

Generate unique Keitaro tracking links with parameters for your ads to monitor clicks and conversions. Keitaro’s real-time tracking offers insights on each click, helping you refine and optimize campaigns.

Read more about how to launch your first affiliate campaign here. 

Keitaro Pricing and Plans

Keitaro’s pricing plans fit both individual and team needs, starting with a free 14-day trial for new users:

• Starter Plan (€49/month or €40/month annually): Offers basic tracking features with SSL for one domain.
• Advanced Plan (€89/month or €72/month annually): Adds advanced tracking scripts, Facebook integration, and supports 100 domains.
• Expert Plan (€129/month or €104/month annually): Includes flow monitoring, multi-user access for up to five users, and SSL for 500 domains.
• Team Plan (€249/month or €200/month annually): Supports up to 50 users, includes Keitaro Geo DB integration, and covers 5,000 domains.
• Enterprise Plan (€499/month or €400/month annually): Provides unlimited users and domains, with a personal manager for dedicated support.

Keitaro’s plans offer scalable options for high-traffic users, making them more cost-effective in the long run compared to cloud-based solutions.

Is Keitaro the Right Tracker for You?

If you need a tracking solution with flexible integrations, powerful data control, and a range of customization options, Keitaro may be the ideal choice. This affiliate marketing tracker excels in handling complex, high-traffic campaigns, making it a top option for users who prioritize security and advanced conversion tracking.

Keitaro’s self-hosted design, extensive support, and flexible pricing provide an excellent fit for affiliates aiming to optimize ads and manage traffic with precision and control.

Conclusion

Now you know all the essential info on Keitaro tracking solution, and understand why it’s worth a test in 2024!

Get 20% off your first Keitaro purchase with promo code RICHADS, set up a profitable campaign at RichAds and track its results with Keitaro!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Keitaro Review: An Affiliate Marketing Tracker appeared first on RichAds Blog.

One of the best ways to efficiently analyse and optimize your ad campaigns is to connect an ad tracking software to monitor their metrics. But what if you never know straight away if the ad tracking tool truly suits you… Well, that’s why you might want to explore free advertising tracking tools that allow you to make an educated decision!

Today we prepared for you a list of the best free ad tracking software to start with before committing to a certain solution!

Here you will find an overview of over 20 ad tracking tools and their free plans, trials and demos that would help to evaluate their functionality relevance for you by RichAds ad network.

What is an ad tracking tool for affiliate marketers?

Ad tracking software for marketers is a tool that helps monitor ad campaigns’ performance and attribute data from multiple sources. That means that it will track clicks, conversions, impressions that your ads gather and show you overview of the audience. Some affiliate trackers can integrate and streamline data collection from all the needed sources in one place: ad networks, affiliate networks, and other tools.

Ad tracking tools are essential for a marketer’s work, as they provide real-time data on active campaigns which helps in analysing the audience and further optimization.

What defines the best free advertising tracking software?

Such tools as affiliate trackers and ad tracking platforms contain very valuable features that significantly simplify the line of work, but each one has its own specifics. Some might be oriented at, for example, certain traffic sources like tracking ad campaigns only on Facebook and Google Ads. That’s why before committing to a tracking software for affiliate marketing, it’s best to get to know its features better.

Since almost every ad tracking software for affiliates eventually offers mostly paid plans rather than free of charge, the best way to explore it is to use a free trial. It helps to observe what the exact platform does and make decisions in the end. Below we listed short overviews of the top ad tracking tools for affiliate marketers!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Top free ad tracking software for affiliate marketers in 2024

In this part you will find the best free ad tracking software for affiliates with an overview of their features and free plans!

1. BeMob

BeMob is an ad and conversion tracking service that monitors clicks, conversions, impressions, audience metrics and traffic source performance, while streamlining the data via S2S postback. There are many sources that BeMob can integrate with and attribute data collection, for example, ad networks like RichAds, affiliate networks, CPA offers and other affiliate marketing tools.

At BeMob ad tracking software there’s a free plan that provides almost all features for no charge, while limiting the amount of added active elements. For example, BeMob grants access to 10 campaigns and offers, 5 landing pages and flows, 3 traffic sources and affiliate network, while using this top free ad tracking software plan. The paid plan like Professional will only push limits on the amount of acceptable elements.

We also have a step-by-step guide on how to set up conversion tracking at BeMob in case you want to adjust it for seamless work!

2. Kochava

Kochava is a performance marketing tracking software that helps advertisers to get in-depth insights on their marketing campaigns. With Kochava is your tracking tool you can set up omni-channel data collection that will be streamlined on one single platform. This makes Kochava one of the best tracking solutions for marketer’s ad campaigns.

Kochava offers Free App Analytics that is a top free ad tracking solution with all the access to omni-channel data attribution and detailed statistics. This ad tracking tool remains free only until after 10k attributed conversions or 500k events per month achieved.

3. Keitaro

Keitaro is a complete self-hosted advertising tracker that is used to attribute the data monitoring from multiple sources, collect statistics of clicks, conversions and incoming parameters, along with connecting pixels and multi-offer landing page performance. Keitaro provides useful tracking features for advertisers, publishers and brand owners, now being among the top ad tracking tools for affiliate marketers.

Keitaro offers a 14 days free trial for its ad tracking software, while the paid plans charge starting from €49/month for the cheapest one (Starter). Any of Starter, Advanced and Expert plans for Keitaro can be used during that fortnight free trial.

We also have a step-by-step guide on how to set up conversion tracking at Keitaro in case you want to adjust it for seamless work!

4. Binom

Binom is a professional performance marketing ad tracking platform that aims to provide a seamless solution for data collection across the sources. Binom features over 20 metrics within its path and rules system that shows the data both in big picture and all the precise details. For its high performance and a quality analytics tool Binom is considered to be one of the top ad tracking software for marketers.

Binom has a free 14 day trial to get to know the platform’s functionality better, and the paid version will cost $69 a month.

We also have a step-by-step guide on how to set up conversion tracking at Binom in case you want to adjust it for seamless work!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

5. PeerClick

PeerClick is an ad tracking solution that allows you to track data from almost any traffic source: push, pops, native, email, search, etc. PeerClick also provides an AI-based technology for optimization that highlights the most profitable combos of traffic, offers, creatives, targeting parameters and landing or pre-landing pages. All of that shapes one of the best ad tracking tools for affiliates in PeerClick.

The free use of this ad tracking solution can be accessed only via promo codes or upon request, while a paid plan with all the full arsenal starts from $79/month.

We also have a step-by-step guide on how to set up conversion tracking at PeerClick in case you want to adjust it for seamless work!

6. FunnelFlux

FunnelFlux is an ad performance tracking solution for marketing campaigns on almost every source: from Facebook and Google Ads to ad networks. This top ad tracking tool offers tracking of clicks, page visits, conversions and other metrics. FunnelFlux can also track the audience from multiple platforms.

FunnelFlux has a 14 day free trial period, after which the functionality access will cost you $99 a month.

7. CPV Lab

This ad tracker comes in two versions: a self-hosted CPV Lab Pro and cloud-based CPV One. Both feature the functionality to track data on marketing campaigns in terms of clicks and impressions, split test landing pages and offers, filter bot traffic and attribute conversions to the right channels.

The free trial for one of the best free ad tracking tools is 14 days, while the cheapest paid plan is $39 per month.

We also have a step-by-step guide on how to set up conversion tracking at CPV Lab in case you want to adjust it for seamless work!

8. AdsBridge

AdsBridge is an affiliate software for tracking data, analysing, managing and optimizing ad campaigns. AdsBridge provides functionality to track conversions, clicks, links, PPC, pixel and ad performance, along with a landing page builder and A/B split testing. Along with that this top ad tracking tool offers over 100+ integrated networks and anti-fraud features.

The trial for one of the top free ad trackers for affiliate marketers is 14 days with the access to 50000 visits/month, clicks and conversions tracking, unlimited custom domains and SSL along with core campaign tracking functionality. The paid plans push the limits on accessible metrics and the cheapest one is $29 per month.

9. AppsFlyer

AppsFlyer is an ad tracking software that provides a data analytics tool to monitor statistics across marketing channels and devices. AppsFlyer can connect with most of the popular traffic sources from Facebook and Google Ads to Twitter and TikTok. This one of the best free ad tracking solutions can be used via both SDK or S2S postback integration.

AppsFlyer made their product free to use for lifetime, including the access to campaign tracking functionality unless reaching the limit of 12k conversions in the first year.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

10. RedTrack

RedTrack is an advertising tracker for affiliate marketers to monitor performance of ad campaigns from traffic sources like Facebook, Google Ads and ad networks. RedTrack makes the traffic attribution on point by providing both server-side and client-side tracking on clicks, conversions, visits and other content metrics.

RedTrack offers a 14 days free trial, while the cheapest paid plan will cost $149 a month.

We also have a step-by-step guide on how to set up conversion tracking at RedTrack in case you want to adjust it for seamless work!

11. ThriveTracker

ThriveTracker is an AI-based ad tracking system for performance and affiliate marketers that run campaigns across traffic sources and devices. The ad tracker monitors and attributes data on active elements of campaigns and traffic, thus providing a comprehensive overview on the efficiency.

You can start using ThriveTracker for free for 14 days, while after that the cheapest plan will cost $59 a month with a limit of 100,000 clicks.

12. TrackingDesk

TrackingDesk is a conversion tracking software to gather ad campaigns’ data from ad networks, affiliate networks and traffic sources from PPC and social media to native and push ads. TrackingDesk is integrated with over 70 ad networks, 240 affiliate networks and tons of business apps. That is to cover any affiliate marketer’s needs in terms of tracking conversions and other metrics of their ad campaigns.

The free trial of this top conversion tracking solution is for 14 days, while the cheapest paid plan to upgrade for will cost from $30 to $50 a month.

13. WeCanTrack

WeCanTrack is an affiliate tracking solution that features the ad tracking functionality of high use for media buyers and affiliate marketers. With WeCanTrack you set conversion tracking, affiliate links tracking, retargeting and custom data attribution. The ad tracking software supports many traffic sources including Facebook, Google Ads, pop ads, etc.

This one of the top free ad tracking tool’s functionality can be accessed via a 15 days trial, with the opportunity to upgrade plans starting as cheap as $59 a month.

14. TrackDesk

TrackDesk is an affiliate and ad tracking tool that features both functionality for affiliate management and monitoring campaigns. The data tracking can be held across multiple marketing sources, collecting info on clicks, conversions, redirects, etc. The dashboard is accessible in 17 languages.

At TrackDesk you can get either a free 14 days trial or use freely for lifetime if satisfied with 27 features and 10 affiliate partners, 50 monthly conversions, 500 affiliate clicks and basic integrations.

15. Offer18

Offer18 is a performance marketing and tracking platform that helps tracking and attributing data from traffic sources, ad campaigns and marketing funnels. You can easily track links, clicks, conversions and other metrics at Offer18 while the data gathering goes by S2S (server-to-server) integration with platforms. All of this makes Offer18 among the best ad tracking solutions for affiliates.

The free trial for Offer18 is accessible for 10 days and after that it will cost minimum $49/month at Basic plan with 4000 conversions, 150000 clicks and unlimited offers.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

16. SegMetrics

SegMetrics is an ad and purchase tracking service to monitor the audience’s clicks, conversions, purchases and traffic sources. SegMetrics’ tracking methods provide insights on customers attributed to the exact sources and marketing funnels. The spotting of the most converting strategies can be achieved with SegMetrics’ AI-based enhancements.

You can try SegMetrics for free for 14 days, as the paid plan with the essential functionality but up to 100k revenue gained while using will cost you $175 a month.

17. ClickMagick

ClickMagick is an ad tracking and attribution software to gather data on multiple devices and traffic sources within a campaign. ClickMagick can track clicks, conversions and other metrics with industry-standard UTMs, hence only first-party data. Also features a bot and click fraud protection to increase the stats accuracy.

A free trial for ClickMagick is 14 days, so after that the most affordable plan to go with is $79/month with up to 10000 clicks/month, ad tracking functionality and real-time reporting.

18. TripleWhale

TripleWhale is a marketing tracking and data attribution tool that features ad tracking functionality within its Triple Pixel version. The software allows you to monitor the audience journey through the funnels down to clicks, conversions points and impressions per user across multiple channels. In total, TripleWhale presents a top ad tracking solution for media buyers and affiliates.

You can book a free demo of TripleWhale for a custom period but the most relevant paid plan in terms of functionality will be at an expense of $199 a month.

19. Brax

Brax is a native ads specialising ad tracking software to gather all the relevant data on your native traffic campaigns. At Brax you can track impressions, clicks and conversions of your native ads campaigns along with creative split-testing and multiple sources coverage. So far, this might be the best ad tracking software specialised for native traffic campaigns!

The free trial for Brax lasts for 14 days, and the cheapest paid plan is $199 a month with the limit of $10000 monthly ad spend.

20. Weberlo

Weberlo is a performance marketing tracking and analytics solution that gathers data on campaigns and accurately attributes conversions. You can also send the data on conversions back to ad platforms to improve the quality of traffic while optimizing. Weberlo is also integrated with payment platforms which gives the opportunity to attribute more in-depth data on the consumers.

Weberlo’s free plan doesn’t include ad tracking functionality, while the most affordable version comes by $99 a month.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

21. Madgicx

Madgicx is an advertising tracking software that focuses on Facebook ads. The tracker grants access to the data on clicks and conversions attributed to ad campaigns on Meta platforms along with creative testing workflow, targeting insights and statistics dashboard. This makes it one of the top valuable ad trackers for affiliates who run ads on Facebook.

You can try Madgicx for free for 14 days, including the targeting, automation, tracking and analytics functionality even with AI-based enhancements. The paid plan starts at $44 a month if the monthly ad spend is less than $1000.

Conclusion

Now that you know what top advertising trackers provide a way to get a free plan or trial period, you can hand-pick the needed tracking software better. While there are still many tools that feature extended functionality, it’s for the best to know what exactly you commit for even if it’s a conversion or advertising monitoring platform. Also be sure that the needed service supports the integration with the traffic sources that you use to run ads!

We at RichAds have been providing affiliates with the opportunity to launch ad campaigns on our self-service ad platform and use the tools that help increase the ROI! With us you can start advertising offers on push, in-page, pops, redirect and native traffic on over 220 geos from Tier 3 to Tier 1! Start earning big with the highest quality traffic from RichAds!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 20+ free advertising tracking software in 2024 appeared first on RichAds Blog.

Affiliate marketing is a powerful way to monetize your online presence, allowing you to earn commissions by promoting products or services. However, managing and optimizing your affiliate campaigns can only be challenging with the right tools. This is where affiliate tracking software comes in.

In this article, we’ll explore affiliate tracking software, its importance, and how to choose the best one for your needs. 

You can find detailed manuals that explain how to connect a tracker to the RichAds advertising network in our blog. Search for “Affiliate tracking tutorials“.

What is affiliate tracking software?

Affiliate tracking software is a crucial tool for affiliates. It helps you monitor and optimize your marketing campaigns by tracking key metrics like clicks, conversions, and sales. This software provides insights into how well your campaigns perform, which affiliates drive the most value, and where you can improve to maximize your earnings. The most important tool that you’ll need is an ad tracker.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What is an ad tracker?

An ad tracker monitors and analyzes data from your online advertising campaigns. It tracks user interactions, such as clicks and conversions, and provides insights into each advertisement’s effectiveness. For example, an ad tracker can reveal that ads with a specific call to action perform better on mobile devices than desktops, allowing you to tailor your campaigns accordingly.

Ad trackers are invaluable for affiliates. They offer detailed insights into campaign specifics, such as demographics, behaviors, device usage, and time spent on pages. This data helps in fine-tuning strategies to improve overall campaign results. Popular ad trackers like Keitaro tracker provide extensive features, including comprehensive reporting, customization options, advanced traffic management, security measures, and real-time A/B testing.

Why is affiliate tracking software important?

• Precision in Performance tracking

As an affiliate, knowing exactly how your campaigns are performing is crucial. Affiliate tracking software ensures you have precise data on clicks, leads, sales, and the revenue generated from each campaign. This allows you to reward your efforts appropriately and focus on strategies that drive the most value.

• Fraud prevention

Fraudulent activities can significantly impact your affiliate marketing efforts. These can include fake clicks and bogus leads, draining your marketing budget. Affiliate tracking software comes with robust fraud detection and prevention features to safeguard your campaigns, ensuring you only pay for legitimate traffic and conversions.

• Data-driven decision making

The insights provided by affiliate tracking software enable you to make data-driven decisions. You can identify which campaigns, strategies, and marketing channels are most effective by analyzing performance data. This helps you allocate your resources more efficiently and maximize your ROI.

• Streamlined operations

Managing multiple campaigns manually can be overwhelming and time-consuming. Affiliate tracking software automates many tasks, such as tracking, reporting, and commission calculations. This streamlining frees up your time, allowing you to focus on optimizing your campaigns and scaling your efforts.

How to choose the best affiliate tracking software

1. Define your needs and goals

Before exploring the options available, it’s crucial to define your specific needs and goals. Are you looking to track basic metrics like clicks and conversions, or do you need more advanced features like multi-touch attribution, cross-device tracking, and fraud detection? Understanding your requirements will help you narrow down your choices.

2. Consider the cost of affiliate tracker

Affiliate tracking software has various pricing models, from monthly subscriptions to pay-as-you-go plans. Consider your budget and the value the software provides. While opting for the cheapest option might be tempting, ensure it meets your needs and offers the necessary features. Sometimes, investing more in a robust solution can pay off in the long run.

3. Read reviews and testimonials on ad trackers

Before making a decision, read reviews and testimonials from other users. This can provide valuable insights into the software’s performance, reliability, and customer support. Look for reviews from affiliates like yourself to gauge how well the software might fit your needs.

4. Trial periods and demos of affiliate tracking software are important

Many providers offer trial periods or demos. Take advantage of these opportunities to test the software’s features and usability. This hands-on experience can be instrumental in making an informed decision.

Key features to look for while choosing affiliate link tracking software

When evaluating different affiliate tracking software, consider the following key features:

• Comprehensive reporting

A good affiliate tracking software should offer in-depth reporting capabilities. This includes detailed analytics on clicks, conversions, sales, and revenue. Look for software that provides customizable reports, allowing you to focus on the metrics that matter most to your business.

•  Real-time tracking

Real-time tracking ensures that you have up-to-date information on your affiliate campaigns. This is crucial for making timely adjustments and optimizing your strategies on the fly. 

•  Customization and flexibility

The ability to customize your tracking parameters and reports is essential. Look for software that offers flexible tracking options, allowing you to tailor the system to your needs. This includes customizing tracking links, setting up unique commission structures, and configuring various attribution models.

• Fraud detection and prevention

As mentioned earlier, fraud prevention is a critical feature. Ensure your chosen software has robust mechanisms to detect and prevent fraudulent activities. This might include IP filtering, device fingerprinting, and activity monitoring.

• Integration capabilities

Your affiliate tracking software should seamlessly integrate with other tools and platforms you use. This ensures a smooth flow of data across your marketing stack.

• User-friendly interface

A user-friendly interface is essential for ease of use. The software should be intuitive and easy to navigate, with a clean and organized dashboard. This is especially important if you or your team members could be more tech-savvy.

• Support and resources

Good customer support is invaluable, especially if you encounter issues or have questions about software use. Look for providers that offer comprehensive support options, including live chat, email, and phone support. Additionally, check if they provide resources like tutorials, documentation, and webinars to help you get the most out of the software.

Why Keitaro tracker is an excellent choice for affiliates

Keitaro tracker stands out as the best affiliate tracking software for affiliates due to its comprehensive features and flexibility. It provides in-depth analysis with over 30 metrics and more than 100 parameters, enabling rapid, data-driven decision-making. This level of insight is essential for understanding campaign performance and making quick adjustments to improve results, making Keitaro an outstanding affiliate marketing tracking software.

Keitaro includes a built-in landing page editor, a customizable GeoDB, and the ability to manage multiple offers. This allows for highly tailored campaigns addressing different target audiences or marketing goals. For instance, you can use other landing pages for various demographic groups, enhancing personalization and engagement. Such customization options are crucial in the best affiliate tracking software.

Security is another strength of Keitaro. It incorporates robust features to safeguard against fraud and bots, ensuring the integrity of your campaigns. These features include black-and-white lists and a built-in bots database, helping maintain high-quality traffic. This makes Keitaro ideal tracking software for affiliate marketers concerned about fraud prevention.

Affiliates can link unlimited domains to their campaigns, offering unparalleled flexibility and scalability. This is particularly beneficial for managing multiple campaigns across different niches or regions. Every click parameter from traffic sources can be captured and filtered for precise targeting and optimization, allowing for detailed performance analysis. This capability solidifies Keitaro’s position as a top-tier affiliate link-tracking software.

Keitaro also excels in postback (S2S) capabilities, optimizing the flow of conversion data between the landing page, tracker, and source. This is crucial for accurate performance tracking. Users can set up various filters and configure funnels to exclude bots and irrelevant traffic, ensuring marketing spending is directed toward genuine and potentially convertible audiences.

Moreover, Keitaro supports real-time A/B testing within a single campaign, allowing you to optimize campaign elements and identify the most effective strategies. The tracker also enables the creation of local landing pages to minimize redirects, enhance page load times, and improve user experience, potentially increasing conversion rates. These features demonstrate why Keitaro is an exceptional affiliate tracking platform.

Use promo code “RICHADS” to get a unique 30% discount for the very first purchase of Keitaro tracking solution.

Conclusion

Choosing the right affiliate tracking software is crucial for the success of your affiliate marketing campaigns. By understanding your needs, evaluating key features, and considering factors like cost, user-friendliness, and support, you can find a solution that helps you maximize your ROI and streamline your operations. With its comprehensive features and flexibility, Keitaro tracker stands out as the best affiliate tracking software for affiliates looking to enhance their performance and optimize their campaigns. Whether new to affiliate marketing or a seasoned professional, investing in a robust tracking solution like Keitaro can significantly boost your success.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Affiliate tracking software: what is it and how to choose the best one? appeared first on RichAds Blog.

How to set up conversion tracking at CPV Lab Pro and then connect it with RichAds?

Here’s a detailed step-by-step guide on setting up postback integration at CPV Lab Pro!

In this article we will show how to set up conversion tracking in CPV Lab Pro, and connect an advertising network, affiliate network, CPA offer and create tracking campaign.

Get bonuses from CPV Lab Pro with promocode RICHADS:
14 days free trial, 25% off monthly plans for 2 months, 10% off yearly plans for 1 year, 10% off lifetime plans.

What is a postback integration?

Postback, or S2S (server-to-server) postback — is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.

With the scope of postback gathered data it’s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker’s support for help. They will guide you with postback integration and peculiarities of it.
RichAds team

How to set up conversion tracking at CPV Lab Pro: step-by-step guide

Now we will show you how to set up CPV Lab Pro integration with RichAds ad network, affiliate network and the offer for your ad campaign!

What will be in the guide:

1. Connecting RichAds with CPV Lab Pro
   At this step, we will show how to add RichAds as a traffic source at CPV Lab Pro. That’s needed to provide the tracker with access to information on the ad campaigns traffic sources.
2. Connecting an affiliate network to CPV Lab Pro
   This step is to connect the data collection on the affiliate network side to CPV Lab Pro. That’s required to get affiliate network data on the offer and redirect it to CPV Lab Pro.
3. Setting up an offer for tracking at CPV Lab Pro
   At this stage, the CPA offer will be connected to conversion tracking at CPV Lab Pro for direct data share. That’s to back-up data given by affiliate networks and ad networks.
4. Creating tracking campaigns at CPV Lab Pro
   At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.

Important!
To ensure everything works intact after setting up — follow the instructions step-by-step in the same order!

Step 1: How to add an ad network to traffic sources at CPV Lab Pro tracker

First, you need to connect the tracker to an advertising network. We will show this on example of RichAds ad network. Here’s how to do it:

1. Import a traffic source at CPV Lab

Find the “Sources” tab in the tracker’s left panel, then proceed and then click on the “Import from catalog” button.

2. Find RichAds in the catalogue

Type “RichAds” into the search bar and select your traffic type (push or pops) from the list by clicking on the logo.

3. Save changes

In the newly opened window, scroll down and press “Save” button to save changes.

This completes the connection of the traffic source to the tracker. The next step is integration with the affiliate network.

Step 2: How to integrate an affiliate network with CPV Lab Pro

Let’s get to the connecting CPV Lab with an affiliate network. CPV Lab Pro tracker is integrated with many affiliate networks, so you can find most of them in the list of templates.

1. Import an offer source at CPV Lab Pro tracker

Find the “Offer sources” tab in the tracker’s panel on the left, then click “Import from catalog”.

2. Find the affiliate network

Start typing the of the affiliate network in the search bar, in our case it’s ClickDealer, then select it by clicking on its logo.

3. Get the postback URL and save changes

In the newly opened page, copy the “Postback URL” field to enter it in your CPA-network’s account, then press “Save” button to save changes.

So, we have connected the affiliate network to the tracker. The next step is to add offers. Let’s get into this then!

Step 3: How to add an offer to CPV Lab Pro tracker

Warning!
For this step we’ve shown an offer we’ve got from an affiliate network. In your case the CPA offer set up process might vary from the one we’re about to show. It’s recommended to contact the BeMob tracker’s support for help to set up your offer.

Let’s set up the offer and connect it to CPV Lab Pro. We will show the process by example of “ClickDealer” affiliate network’s offer. To integrate CPA offer with the tracker, you need to:

1. Find an offer in the affiliate network

In your affiliate network get to the page with offers, choose one and copy the URL link, then save it.

2. Add an offer to CPV Lab Pro

In the CPV Lab tracker you need to find “LPs & Offers” tab in the tracker’s menu, then select “Offer management”. After that specify the offer’s name, offer’s source/network (in our case it’s ClickDealer), and paste the postback URL. Then click on the “+SubID” button, so that it adds the token to the link.

Make sure, everything is intact, then press “Save”.

This completes the integration of the offer. After that you need to create a tracking campaign. Let’s figure out how to do it in the next step.

Step 4. How to create a tracking campaign at CPV Lab Pro

To unite all the connected sources, you need to create a tracking campaign at CPV Lab. To do that, you need to:

1. Add a new tracking campaign at CPV Lab tracker

Find the tab “Add a new campaign” in the tracker’s panel, then choose a campaign type (in our case we picked “Direct link & Landing pages”.

2. Choose the tracking campaign’s setup type

After that you will be shown a window to pick the campaign’s setup type, we selected “Advanced setup”.

3. Specify general information

In the opened page, at first select the campaign’s name, data options, redirect type and campaign type.

4. Specify the traffic source information

Then scroll down to this part, and specify the campaign’s traffic source, in our case it’s RichAds, along with tokens.

5. Specify the landing page information

After add your landing page or landing pages and setup the share for each of them (the share% means what % of your traffic you want to send to that specific landing page). It is useful for split testing.

6. Specify the offer information

Once you have your landing pages added, then go and select your offers you added in CPV Lab, then select the offers from the dropdown and setup the shares % for them in this campaign.

7. Specify the campaign’s URL

Scroll down to the “Links & pixels” part of the page, then copy the “Campaign URL” field and save it. Also mark checked the “Use traffic source postback URL” to ensure that information about your conversions is sent back to the traffic source.

After everything is done, press “Save” lower down the page to save changes.

8. Paste the campaign URL at RichAds

Then proceed to RichAds, and enter the “Campaign URL” from previous point into “Destination URL” field.

What benefits does a postback integration give at RichAds?

Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.

With RichAds connected to postback you get access to:

1. TargetCPA mode
   Launching campaigns in TargetCPA mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
2. Set up Automated rules for your ad campaign
   With the help of Automated rules you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
3. Set up Micro bidding for your ad campaign
   The Micro bidding feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
4. Thorough assistance from RichAds’ managers
   If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.

If you want to get similar detailed guides on connecting other trackers, then check our tag “Affiliate tracking tutorials“!

Conclusion

Affiliate marketing trackers provide users with opportunity to improve monitoring their campaigns by connecting all the sources to a all-in one data exchange process. The postback setup at CPV Lab Pro is a basically a simple process of connecting an ad network, affiliate network, and CPA offer, one-by-one. Then, to unite them up in a single flow, a tracking campaign setup required.

We at RichAds have known many ways to improve ad campaigns’ results, and a postback integration is among the most effective. To test that, you can launch an ad campaign at RichAds on five powerful ad formats, and over 220+ geos from Tier 3 to Tier 1! Start making profits with quality traffic by RichAds!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to set up conversion tracking at СPV Lab Pro appeared first on RichAds Blog.

Today we bring you a step-by-step guide on how to hook up the PeerClick affiliate marketing tracker with RichAds ad network.

Any postback integration might get tricky, so we will walk you through every important part. Let’s get into it!

In this article we will share how to set up postback and integrate ad networks, affiliate networks and offers into PeerClick! Also we will show how to connect an offer from affiliate networks that aren’t integrated with PeerClick.

What is a postback integration?

Postback, or S2S (server-to-server) postback — is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.

With the scope of postback gathered data it’s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker’s support for help via telegram. They will guide you with postback integration and peculiarities of it.
RichAds team

How to set up conversion tracking at PeerClick: step-by-step guide

Now we will show you how to set up PeerClick integration with RichAds ad network, affiliate network and the offer for your ad campaign! Everybody’s got a PeerClick account? Then let’s get into it!

What will be in the guide:

1. Connecting RichAds with PeerClick
   At this step, we will show how to add RichAds as a traffic source at PeerClick. That’s needed to provide the tracker with access to information on the ad campaigns traffic sources.
2. Connecting an affiliate network to PeerClick
   This step is to connect the data collection on the affiliate network side to PeerClick. That’s required to get affiliate network data on the offer and redirect it to PeerClick.
3. Setting up an offer for tracking at PeerClick
   At this stage, the CPA offer will be connected to conversion tracking at PeerClick for direct data share. That’s to back-up data given by affiliate networks and ad networks.
4. Creating tracking campaigns at PeerClick
   At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.

Also we will show how to add an offer if the affiliate network isn’t already integrated with PeerClick tracker.

Step 1: Adding RichAds traffic source

This stage is inherently simple since RichAds is already integrated with PeerClick. All you need to do is pick a campaign template. Here’s how it looks in practice:

1. Find the “Sources”

The button can be found in the upper menu of the tracker.

2. Enter the traffic source name

Type “RichAds” in the search bar and depending on the type of traffic choose either push or pops.

3. Save changes

After making your choice, save your changes by clicking “Create traffic source”.

The traffic source has been added to the tracker. Now all you need to do is join an affiliate program, add offers and set up the postback.
Moving on to the next stages!

Step 2: Connecting the affiliate network to PeerClick tracker

Let’s start with connecting PeerClick to an affiliate network. PeerClick tracker is integrated with many affiliate networks, so you can find most of them in the list of templates.

1. Find “Affiliate network” tab

You can find the tab button in the top center of the screen.

2. Add the affiliate network

Click the green “New” button and in the drop-down list, choose “Affiliate network”.

3. Enter the name of the СРА network

Type the affiliate network’s name in the search bar and pick a template. For our example, we added MostBet.

4. Save changes

After that, click “Create custom template” – the affiliate network has been connected.

Step 3: Setting up the offer for tracking

The next step is setting up the offer. To connect an offer, you need to:

1. Go to the “Offers” tab in PeerClick.

In the tab click “New” and choose the “Offer” option.

2. Add the URL address of the offer

After that, a window for setting up the offer will pop up. Enter the name of the offer, add a URL address in the “Offer URL” field. If you’ve already integrated the affiliate network, the data will appear automatically.

3. Choose the affiliate network

Type the affiliate network name and choose the needed among the “Affiliate network” list that will drop. The menu will include all APs that have been added to the tracker. Then press “Create offer”.

Step 4: Сreating a campaign in PeerClick tracker

You have already connected all the main sources of information to the tracker, it remains only to combine them, then create a campaign. For this, you need to:

1. Find the “Campaigns” tab

It is in the top left menu.

2. Add new campaign

Click the “New” button and choose the “Campaign” item in the menu that’ll appear.

3. Set the traffic source

Choose a traffic source in the “Traffic source” field. In our case, it’ll be either “RichAds Push” or “RichAds Pops”.

4. Set transition type and choose the offer

Choose “Redirect” in “Campaign type” and also “Path” in “Destination”. In the “Offers” menu, choose the offer you’ve connected previously.

5. Get the URL address

Next, the Tracking window will open and you need to copy the URL there and click “Create”.

6. Add the URL address to RichAds

Proceed to the campaign at RichAds platform and paste the postback URL address in the “Destination URL” field.

How to add an offer if the affiliate network isn’t integrated?

In the following, we will tell you how to add an offer to PeerClick if the affiliate network is not integrated.

1. Get “{clickid}” token

Ask AP managers to provide you with the “{clickid}” token for your offer.

2. Add the “{clickid}” token to your offer URL

For example, if your offer looks like https://my_offer.com and the affiliate program is using the “S2” parameter to transfer data, the URL needs to look like this: https://my_offer.com?s2={clickid}.

In other words, you need to enter the “?” symbol, the affiliate network’s data and the “={clickid}” line.

3. Save changes

After you’ve set everything up, check if it’s all in place and click “Create offer”.

What benefits does a postback integration give at RichAds?

Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.

With RichAds connected to postback you get access to:

1. TargetCPA mode
   Launching campaigns in TargetCPA mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
   
2. Set up Automated rules for your ad campaign
   With the help of Automated rules you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
   
3. Set up Micro bidding for your ad campaign
   The Micro bidding feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
   
4. Thorough assistance from RichAds’ managers
   If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.

If you want to get similar detailed guides on connecting other trackers, then check our tag “Affiliate tracking tutorials“!

Conclusion

Now you know how to set up postback at PeerClick tracker, add offers and integrate it with ad networks and affiliate networks. The process is very simple as RichAds is already integrated with PeerClick, which is almost a review of its effectiveness!

We at RichAds don’t take anything by speech but by practice. So if you know how to set up a tracker, it’s better to use this opportunity. Then, right away you can start an ad campaign in five powerful ad formats and 200+ GEOs from Tier 3 to Tier 1! Run profitable campaigns with RichAds.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to set up conversion tracking at PeerClick appeared first on RichAds Blog.

In this article you will find a guide on how to set up Binom tracker and integrate it with RichAds ad network.

We will show the entire process of a postback integration in a step-by-step order!

In the guide we will share on how to setup Binom tracker, and integrate with ad network, affiliate network, CPA offer, then start a tracking campaign!

Get promo codes for Binom or other useful affiliate tools in the bonus section!

What is a postback integration?

Postback, or S2S (server-to-server) postback — is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.

With the scope of postback gathered data it’s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker’s support for help. They will guide you with postback integration and peculiarities of it.
RichAds team

How to set up conversion tracking at Binom: step-by-step guide

Now we will show you how to set up Binom integration with RichAds ad network, affiliate network and the offer for your ad campaign!

What will be in the guide:

1. Connecting RichAds with Binom
   At this step, we will show how to add RichAds as a traffic source at Binom. That’s needed to provide the tracker with access to information on the ad campaigns traffic sources.
2. Connecting an affiliate network to Binom
   This step is to connect the data collection on the affiliate network side to Binom. That’s required to get affiliate network data on the offer and redirect it to Binom.
3. Setting up an offer for tracking at Binom
   At this stage, the CPA offer will be connected to conversion tracking at Binom for direct data share. That’s to back-up data given by affiliate networks and ad networks.
4. Creating tracking campaigns at Binom
   At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.

Do try to not miss any of those steps, as only if followed in correct order the tool will show more accurate results!

Step 1: Adding RichAds traffic source

Start by creating a traffic source within the tracker. It’s necessary so that the tracker can receive data from our advertising network. 

Use a ready-made template, which is already built into the tracker. To do this, you need to do the following actions.

1. Add a new traffic source

To do this proceed to to the “Traffic sources” tab in the top panel, and then select “Create”.

2. Choose an traffic source template

On the new tab appeared click “Load from template”.

3. Enter ad network’s name

In the list start entering “RichAds” in the search bar, then choose among the matches that roll appeared. In our case we can choose between “RichAds – Pops”, and “RichAds – Push”.

4. Save changes

As soon as the traffic source selected you can save changes by pressing “Save”.

This completes adding the traffic source. The next step is to integrate the partner network.

Step 2: Connecting the affiliate network to Binom tracker

The tracker must be integrated with the platform to receive data from an affiliate program. We show what it looks like on the Dr.Cash affiliate network example.

1. Add a new affiliate network

Find the “Aff. networks” button in the top menu, proceed, and then click the “Create” button.

2. Choose an affiliate network template

To do that, click on “Load from catalog” button.

3. Enter the affiliate network’s name

Start typing the name of the affiliate network in the search bar and click on the desired.

4. Copy the postback URL

After you’ve chosen the affiliate network, the data will generate automatically. Now copy the postback address and save it. Then click “Save”.

5. Paste the postback URL in the affiliate network

Enter it in the “Postback URL” field when creating a campaign in your affiliate program.

Here’s how it looks in Dr. Cash.

When everything is ready, you can save the changes and move on to the next step – the creation of an offer.

Step 3: Setting up the offer for tracking

The next is connecting a CPA offer to the tracker. Here is what you need to add an offer.

1. Create a new offer

You need to select the “Offers” tab in the top menu, and then click “Create” button.

2. Add info of the offer

A window will open in which you must enter data from the offer:

• Title. You can just copy from the Affiliate Program or come up with your own.
• URL of the offer. It can be taken from the affiliate program.
• Country. If you have not yet decided on the region for advertise to, select “Global”.
• Affiliate Program. Just select it from the drop-down list box. You have already integrated the Affiliate Program with the tracker.
• Amount of payment. Enter it manually or copy it from the Affiliate Program site.

After filling the needed, press “Save” to finish the adding.

Done, you’ve added an offer. Keep adding the necessary offers, and when you’re done, it’s time to move on to the last step and create a campaign in Binom.

Step 4: Сreating a campaign in Binom tracker

It only remains to combine the offer, the source of traffic and affiliate program in a single campaign. To do this, you need to do the following actions.

1. Add a new tracking campaign

Just proceed to the “Campaigns” tab and press “Create”.

2. Set up your new campaign

In the drop-down window, you must specify:

• Name. This is the name of the campaign.
• Source of traffic. This is RichAds push or pops, depending on which sorts of traffic you connected in step #1.
• Payment model. Select the desired payment model and enter the rate. At this point, you can click “Auto” and the system will collect the data for you.
• The offer. Just choose the right offer from the list, you added them in the last paragraph.
• Landing page. If it is not available, select “Direct”, otherwise the tracker will not allow you to save the campaign.

3. Save changes and copy the campaign URL

If the needed data is put correctly, the campaign URL will generate automatically. Copy it, and then you click the “Close” button in the top right.

4. Paste the campaign URL in RichAds

In a campaign launching at RichAds just paste the campaign URL in the “Destination URL” field.

What benefits does a postback integration give at RichAds?

Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.

With RichAds connected to postback you get access to:

1. TargetCPA mode
   Launching campaigns in TargetCPA mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
2. Set up Automated rules for your ad campaign
   With the help of Automated rules you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
3. Set up Micro bidding for your ad campaign
   The Micro bidding feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
4. Thorough assistance from RichAds’ managers
   If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.

If you want to get similar detailed guides on connecting other trackers, then check our tag “Affiliate tracking tutorials“!

Conclusion

Now you know how to set up a postback at Binom tracker, then connect it with RichAds ad network, along with an affiliate network and a CPA offer. By the way, it’s easier with RichAds as it’s already integrated with the Binom!

But as they say, review the results not the thoughts. So it’s time to try a new affiliate tool addition with starting an ad campaign with RichAds! We provide five ad formats, and over 200 GEOs from Tier 3 to Tier 1 to launch a campaign right now!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to set up conversion tracking at Binom appeared first on RichAds Blog.

Today we bring you a step-by-step guide on how to hook up the Voluum tracker with RichAds.

A postback integration might get tricky, so the article will help you avoid mistakes and successfully set up tracking.

In this article we will share how to set up postback and integrate ad networks, affiliate networks and offers into Voluum, as well as how to compile source into one tracking campaign! Also we will share a webinar on setting up postback at Voluum!

Get promo codes for Voluum or other useful affiliate tools in the bonus section!

What is a postback integration?

Postback, or S2S (server-to-server) postback — is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.

With the scope of postback gathered data it’s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker’s support team. They will guide you with postback integration and peculiarities of it.
RichAds team

How to set up conversion tracking at Voluum: step-by-step guide

Now we will show you how to set up Voluum integration with RichAds ad network, affiliate network and the offer for your ad campaign!

What will be in the guide:

1. Connecting RichAds with Voluum
   At this step, we will show how to add RichAds as a traffic source at Voluum. That’s needed to provide the tracker with access to information on the ad campaigns traffic sources.
2. Connecting an affiliate network to Voluum
   This step is to connect the data collection on the affiliate network side to Voluum. That’s required to get affiliate network data on the offer and redirect it to Voluum.
3. Setting up an offer for tracking at Voluum
   At this stage, the CPA offer will be connected to conversion tracking at Voluumk for direct data share. That’s to back-up data given by affiliate networks and ad networks.
4. Creating tracking campaigns at Voluum
   At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.

Also we will show how to add an offer if the affiliate network isn’t already integrated with Voluum tracker.

Step 1: Adding RichAds traffic source

This stage is inherently simple since RichAds is already integrated with Voluum. All you need to do is pick a campaign template. Here’s how it looks in practice:

1. Find the “Traffic sources” tab

The button can be found in the upper menu of the tracker. Then click the green button “Create” and choose “Traffic source”.

2. Enter the traffic source name

Type “RichAds” in the search bar and depending on the type of traffic choose either push or pops.

3. Save changes

After making your choice, save your changes by clicking “Next”.

And that’s about it. The traffic source has been added to the tracker. Now all you need to do is join an affiliate program, add offers and set up the postback. Moving on to the next stages!

Step 2: Connecting the affiliate network to Voluum tracker 

Let’s start with connecting the ad network. Voluum is integrated with many affiliate networks, so you can find most of them in the list of templates.

1. Create new “Affiliate network” template

Click on the tab “Affiliate networks” which can be found in the top panel of the screen. Then click the green “Create” button and in the drop-down list, choose “Affiliate network”.

2. Enter the name of the СРА network

Type the affiliate network’s name in the search bar and pick a template. For our example, we added AdCombo.

3. Save changes

After that, click “Next” – the affiliate network has been connected.

Step 3: Setting up the offer for tracking

The next step is setting up the offer. To connect an offer, you need to:

1. Go to the “Offers” tab in Voluum.

In the tab click “Create” and choose the “Offer” option.

Look for the “Offers” tab in the upper menu.

2. Add info of the offer

After that, a window for setting up the offer will pop up. Type the affiliate network name and choose the needed among the “Affiliate network” list that will drop. The menu will include all APs that have been added to the tracker. Then enter the name of the offer.

3. Add the URL address of the offer

In the field “Offer URL” insert the URL address of the offer.  If you’ve already integrated the affiliate network, the data will appear automatically. Then if everything’s put correctly – press “Save”.

Step 4: Сreating a tracking campaign in Voluum

You have already connected all the main sources of information to the tracker, it remains only to combine them into a campaign. For this you need to:

1. Find the “Campaigns” tab

It is in the top right menu.

2. Add new campaign

Click the green button “Create” and in the drop-down menu choose “Campaign”.

3. Pick a campaign creation form

Next, you need to pick the “type” of the campaign, it will determine how flexible your targeting settings will be. In most cases, the “Simple form” will suffice.

4. Set the traffic source

In the drop-down list of picking a traffic source choose the needed. In our case, it’ll be either “RichAds Push” or “RichAds Pops”.

5. Set transition type and choose the offer

Choose “Redirect” in “Transition between ad and campaign funnel” and also “Offers only” in “Path Destination”. In the “Offers” menu, choose the offer you connected in the article’s previous section.

6. Copy the URL address

Next, the Tracking & Automizer window will open. All you need to do here is copy the URL, click “Done”.

7. Paste the URL in RichAds

Insert the URL address you just have got into the “Destination URL” at RichAds.

How to add an offer if the affiliate network isn’t integrated?

In the following, we will tell you how to add an offer to Voluum if the affiliate network is not integrated.

1. Get “{clickid}” token

Ask AP managers to provide you with the “{clickid}” token for your offer.

2. Add the “{clickid}” token to your offer URL

For example, if your offer looks like https://my_offer.com and the affiliate program is using the “S2” parameter to transfer data, the URL needs to look like this: https://my_offer.com?s2={clickid}.

In other words, you need to enter the “?” symbol, the affiliate network’s data and the “={clickid}” line.

3. Enter the offer and just added affiliate network info

The offer URL with “clickid” token just added the affiliate network, which will be shown in the drop-down list. Choose an affiliate network from the “Affiliate network” list that will drop. The menu will include all APs that have been added to the tracker. After that, click “Save”.

What benefits does a postback integration give at RichAds?

Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.

With RichAds connected to postback you get access to:

1. TargetCPA mode
   Launching campaigns in TargetCPA mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
2. Set up Automated rules for your ad campaign
   With the help of Automated rules you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
3. Set up Micro bidding for your ad campaign
   The Micro bidding feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
4. Thorough assistance from RichAds’ managers
   If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.

If you want to get similar detailed guides on connecting other trackers, then check our tag “Affiliate tracking tutorials“!

Step by step video on how to set up S2S Postback

At RichAds’ YouTube channel you can find a lot educational and guiding materials for affiliate marketers. We constantly share videos on different topics and share unique expertise on advertising, ad formats, GEOs, verticals, etc.

In the video below we’ve asked a Voluum tracker representative to demonstrate the tool setting up. Check the video for a more detailed look-over on how to set up a S2S postback with Voluum!

Conclusion

With the help of this guide you will be able set up a postback at Voluum tracker, integrate it with RichAds ad network and a CPA offer! Setting up a postback will definitely tur out as a very effective addition to your advertising campaigns.

We at RichAds consider any effective addition a review on a ‘must have’. But now it’s time to prove it in practice! With RichAds you can launch an ad campaign on Push, Pops, In-page, Native or Direct Click traffic at 200+ GEOs right now!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to set up conversion tracking at Voluum appeared first on RichAds Blog.