In this article RichAds will take a look at some of the largest mobile ad networks. But before we do that, let’s see what a mobile ad network is. 

What are mobile ad networks?

A mobile advertising network is a platform where an affiliate can buy traffic to their offers from a big pool of websites/mobile apps. These networks serve as an intermediary between advertisers and publishers so that everyone makes profit from the ads in the most efficient way.

Key benefits of using mobile ad networks? 

1. Usually these platforms offer different ad formats: push notifications, popunder, banners, native ads, video etc.;
2. They cover a wide audience: more than 60% of the whole population on Earth use mobile phones; 
3. Mobile ad networks give opportunities for ad campaign automation: ad platforms have their own features that save affiliates time and effort. 

To put it shortly: mobile advertising ads are a great tool for an effective promotion on mobile devices. 

How do mobile ad networks work?

Mobile ad networks usually unite advertisers (people who have offers to promote) and publishers (people who have apps and websites to post ads there).

The process goes like this:

1. An advertiser chooses an ad format, sets targeting parameters and a budget, uploads creatives; 
2. The network analyzes all the data and finds websites/apps where the ad will be published; 
3. A publisher integrates their sources with the network, thus making the whole ad posting a more automated process. 

Then when users start interacting with the ad, the network will gather information for further analysis of the efficiency of the campaign. 

How to choose the right mobile ad network for our needs?

While choosing the right mobile ad platform consider the following points: 

• Your chosen ad network should work with the verticals you focus on: if it’s designed only for Ecommerce, you can’t work with Gambling; 
• Not all ad formats will work for your needs: make sure that the network has expertise and a lot of traffic for the traffic you want; 
• Traffic coverage: check if the network has traffic in your chosen GEOs and in big volumes;
• Minimal budget for ad campaigns: some networks have a minimal deposit of 50 dollars, others would require $100 and more; 
• Tools for automated optimization and campaign analysis: it’s important for good ROI and further planning of the campaign;  
• Traffic quality: check reviews, list of websites and apps that the network works with, what CTR and CR they have; 
• Targeting options: including targeting by device (Android, iOS).

Top 13 mobile ad networks in 2025: main info

Based on these parameters we have compiled a list of top 13 mobile ad networks that you should try. 

1. RichAds

RichAds is one of the biggest ad networks that specializes both in desktop and mobile traffic which share at the platform is 95%. It used to be known as RichPush back in 2018, but in 2020 it got a new name RichAds and introduced pop traffic. Now the network offers more than 5 billion views daily, and the minimal prices for a click starts at $0,005.

With RichAds you can start the following ad campaigns:

• push notifications (with in-page and calendar);
• Telegram ads;
• banner ads;
• pop traffic (+ popunder);
• native ads;
• domain traffic.

RichAds has traffic all around the world and we share what GEOs convert best for the chosen type of traffic and vertical in our blog. Top verticals are Gambling, betting, Finance, Dating, Utilities. 

To make campaign optimization even easier the network has developed features that are available for everyone: 

• Performance Mode: incredibly helpful to all newbies who don’t know how to optimize their campaigns;
• Automated rules: creates white- and blacklists automatically; 
• Micro bidding: will adjust rates within the campaign; 
• Target CPA: sets a target conversion price and a daily budget that further helps optimize the campaign automatically.

If you deposit $150, you’ll be able to launch your ad campaign. With a $500 deposit you will get a personal manager that will be available 24/7 and will help with all the settings and optimizations. The network supports Wire transfer, Сapitalist and other payment models.

Check out top cases on RichAds traffic:

• 2.9k conversions on Russia Gambling offer with Telegram Ads
• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

The quality of traffic is constantly checked by both internal and external tools (AdScore). Traffic is divided into 4 groups based on performance: Premium, Standart, Remnant and New. This allows media buyers to test offers with the best traffic. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. PropellerAds

PropellerAds ad network has an audience of more than 1 billion unique viewers and works with almost all popular verticals (including Gambling, Nutra, Finance and others). 

What ad formats are available in the network:

• push notifications (including in-page push);
• popunder;
• native ads;
• banners.

For a start you will need $100, the process of creating a new campaign is beyond simple and fast. The network also offers lots of manuals for newbies and makes their managers available at all times.

3. ROIAds

ROIads is a mobile ad network offering 900 million daily impressions and high-quality traffic across various verticals, offering pop and push traffic on 150 GEOs. Its advanced AI bidding technology ensures effective lead generation and strong conversion rates, making it ideal for scaling mobile ad campaigns.

The platform provides diverse targeting options, including GEO, device type, operating system, and browser, along with precise source-level targeting via Micro bidding. 

With its global reach and premium traffic, ROIads is an excellent choice for affiliate marketers and advertisers looking to gain mobile traffic volumes.

4. Adsterra

Adsterra is an ad network with traffic in more than 190 countries with no limitations on the types of verticals. The interface is user-friendly and all detailed statistics can be viewed in real time..

Types of traffic in Adsterra:

• popunder;
• push notifications (in-page push);
• banners ads;
• native ads;
• video ads.

Minimal deposit starts at $100. Adsterra has also created comprehensive guides for media buyers, holds webinars and offers individual support to their clients. 

5. Mobidea

Mobidea is a large mobile ad network with more than 12 years of experience and traffic of more than 500 million unique users a month. The network partners with reliable publishers so the quality of traffic always remains high.

The network offers a wide range of ad formats:

• push notifications;
• pop traffic;
• banners ads;
• native ads.

The minimal deposit threshold here is the same as in the networks above – $100. Mobidea also offers different features for optimizing campaigns: for instance, SmartCPC that automatically optimizes rates and increases ROI. 

6. Clickadu

The Clickadu ad network offers high quality traffic in 200+ countries all over the world. Their traffic shows the best results in such verticals as Utilities/VPN, Gambling, mVas and Ecommerce. 

You can choose among the following ad formats:

• banner ads;
• popunder;
• push notifications, in-pade push;
• Instant Text Message;
• video prerolls;
• SKIM.

You can launch a campaign with $100, and with the help of internal fraud and bot filters and smart rotation your budget will be allocated more sensibly.  

7. EvaDav

EvaDav ad platform is trusted with more than 10 thousand ad campaigns and more than 60 million in audience of their publishers. The network provides a big volume of traffic, fraud protection, quick ad moderation and premium publishers.  

The network has 4 ad formats:

• native ads;
• push notifications;
• in-page push;
• popunder.

Minimum deposit is $100 and can be made via Payoneer, PayPal, Wire transfer, Skrill, Webmoney, Paxum. 

8. AppLovin

AppLovin is one of the biggest ad networks that focuses solely on mobile and in-app traffic and will help find your target audience through streaming platforms or other big mobile apps. This is a big network with a few more products, including a well-known platform Adjust for tracking mobile ad campaigns. 

Traffic sources to choose from at AppLovin:

• rewarded videos;
• interstitial;
• banner ads;
• playable ads;
• native ads.

There is no minimum deposit, but this platform will require a bigger investment – from 500 to 1000 dollars for an ad campaign. But here you can always be sure that the traffic is top-notch and you get AI optimization tools.^. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

9. AdMob

Mobile ad network AdMob is a part of the Google ecosystem and is one of the most popular platforms for app developers and advertisers. Here you can both promote your app and monetize it. 

Types of ads at AdMob:

• banner ads;
• interstitial;
• rewarded videos;
• native ads;
• open ads.

This network also has not set minimum deposit, but you should start with at least 100-200 dollars. AdMob gives you all the advantages of working with Google: prices targeting and detailed analytics, global reach and transparency. 

10. UnityAds

UnityAds is a mobile ad network that mostly work with promoting and monetizing mobile games. The platform was developed by Unity Technologies who are most famous for their Unity Engine. Which is why the main source of traffic here are other mobile games where you can place ads.  

What ad formats can you choose in UnityAds:

• rewarded videos;
• interstitial;
• banner ads;
• playable ads.

UnityAds does not set a minimum sum for a deposit, but the recommended budget is still at 500-1000 dollars. The platform has wide targeting options, retargeting, detailed statistics and optimization of display frequency. 

11. SmartyAds

Programmatic platform SmartyAds covers almost all GEOs of the world and gives you an opportunity to place ads in mobile apps, on websites, streaming platforms and even Smart TV.  

Available mobile ad formats:

• banner ads;
• interstitial;
• rewarded ads;
• native ads.

It’s also advised to start with at least 500-1000 dollars here, but beside mobile ads you can always test other formats and make the most profit.  

12. AppSamurai

AppSamurai is a mobile ad network that focuses on promoting mobile apps and attracting users via CPI. 

What ads can you place with AppSamurai:

• banner ads;
• interstitial;
• rewarded videos;
• native ads.

One of key features of this network is that is mostly work with a CPI model. The platform offers a wide range of targeting options, retargeting and lookalike audiences. 

13. Smaato

Global programmatic platform Smaato has 1,800,000,000+ unique users monthly and uses RTB technology for automated purchase and display of ads. The network has a variety of different ad formats to choose from which makes it almost a universal ad platform. 

Ad formats to choose from in Smaato:

• banner ads;
• interstitial;
• rewarded ads;
• native ads;
• RichMedia.

The network won’t require a minimal deposit, but you should budget at least 500 dollars for your first campaign. The platform has a global reach, different targeting parameters and a seamless app integration on the SDK basis. 

Conclusion

We hope that you find this list of the best mobile ad networks useful. Choose your network, analyze it with the parameters we’ve listed here and start driving mobile traffic! 

You can start right now: go register at RichAds!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post 13 best mobile ad networks in 2025 appeared first on RichAds Blog.

What is click2call and click2sms offers

First, click2call and click2sms offers were used for Dating, but then other verticals got involved.

Now, сlick2call offers are used for info products (for example, horoscopes, tips on finance, or weight loss). Sometimes there are offers with questionnaires and sweepstakes — there is plenty to choose from.

Сlick2sms often works with subscriptions to the info products: weather, anecdotes, and other offers can be easily promoted via push format. Some CPA networks develop the whole quests in which you can choose the main character’s actions.

Click2call offers meaning

Сlick2call offers (they are also called click-to-dial or IVR) assume the fixed cost of the call itself or making a payment according to the call’s duration: the longer the client communicates with the specialist, the higher the price.

These offers can be divided into 2 types: when the user gets to the landing page and makes a call or when the call starts right after clicking on push.

In the first case, the campaign is set up on the standard template. You have the landing page link and your main goal is to interest the user by push notification and choose the right converting landing page.

These offers can be divided into 2 types: when the user gets to the landing page and makes a call or when the call starts right after clicking on push.

In the first case, the campaign is set up on the standard template. You have the landing page link and your main goal is to interest the user by push notification and choose the right converting landing page.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

How click2call offers work with push notifications

RichAds advertising platform support such campaign types. Any marketer can run ad campaigns on push ads. To do this, instead of the usual URL you can paste the phone number with the code in the following format:

Destination URL:tel:+442070000000

If you make money just by picking up the phone, a bright and visible push notification is enough. But if your aim is to keep the user on the phone — details on the notification would be a nice trick.

Put additional information in the main image! The more the user is interested in a push notification, the higher the possibility of a successful conversion.

RichAds allows targeting certain mobile providers if it’s implied by the offer. Find “Advanced settings” section and mobile operators’ settings in it.

One more thing to remember while working with such offers is the quality of connection in different GEOs — mind it when choosing a country. Before the campaign launching, it’s necessary to check the performance of a call center and set up a campaign considering working hours.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Click2sms or SMS Billing offers meaning

Сlick2sms offers (click-to-chat or click-to-text or SMS Billing) is the offer in which a user should send SMS to make a conversion. After that, he gets subscriptions to some info product or gets involved in the messaging. It stimulates the user to communicate as long as possible and send SMS.

Сlick2sms offers along with click2call offers can work with or without landing pages. Landing page recommendations, in this case, are quite general: vivid push notification which shows the product’s competitive advantage.

The landing page should be simple, with clear explanations of the services the user will get with a subscription: daily weather forecast or anecdotes. The examples of the products must be attractive — it will enhance the users’ credibility.

If the funnel has no landing page, after clicking push notification the user will see the field for a new SMS which should be sent to the number given.

How to launch click2sms using push traffic?

To launch such campaigns with RichAds instead of URL paste in the address bar the phone number with the code in the following format:

Destination URL:sms:+442070000000

In this case, push notification is the only thing the user sees before sending SMS. It should clearly explain the content of the SMS for a successful subscription. Complicated two-step guides are a way to failure. One step is the maximum information the user can remember. A perfect message should be as simple, concise, and catchy as possible.

Headlines and descriptions play a very important role in click2call и click2sms offers without landing pages. They tell about the offer and stimulates to perform an action. Use a/b testing to identify which headline and description work better.

Conclusion

There are no places in the world where people do not use mobile phones. No wonder click2call and click2sms offers are so widely spread. However, if you decide to try them, think twice about GEOs.

Tier 1 still converts great if you choose the right offer, but the trends are constantly changing and the CPC will be a little bit higher.

In Tier 2 and 3 countries, people are more willing to agree to such services, but it’s necessary to check the quality of connection and call-centers performance.

Get profit with RichAds traffic with click2call and click2sms offers!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Click2call & Click2sms offers: How do they work with push traffic? appeared first on RichAds Blog.

Have you ever heard of the mVAS niche?

Maybe you could call them Click2Call offers or Mobile Carrier Content?

RichAds and CPA network Golden Goose held the webinar to explain how mVAS can bring profit to affiliate marketers.

Each month, RichAds hosts a webinar on topics relevant to affiliate marketers. 
Their recordings can be found under the tag “Webinar”.
Join our Telegram channel to get the hottest updates about RichAds webinars.

What is mVAS offer?

Let’s first discuss what exactly mVAS offers are.

Any mobile content purchased through Direct Carrier Billing is considered mVAS, or mobile value-added services.

They allow a user to buy mobile services using money on their mobile account, meaning they don’t need to enter a card or opt for any other payment method.

Are mVAS offer a good option to promote in 2022?

Actually, the main advantage of mVas is that not many marketers are aware of its potential,  while the perspectives are promising.

mVas vertical has gone far away from offering mobile ringtones and now provides a wide variety of different offers. Sweepstakes, Dating, Antiviruses, Utilities, Education, Video, and even Astrology can be promoted using mobile carriers.

As far as today, 6.64 billion people have smartphones worldwide you can see wide possibilities for promoting such offers. 

One more plus to run mVas stand on that potential users don’t need to pay for services using their credit cards, which makes the way to conversion much easier. 

Learn more about the mVAS niche by watching the RichAds webinar.

Let’s add a couple of words about our experts

In the webinar, we looked at the vmVAS offers from both sides: the ad network’s and affiliate network’s perspectives.

RichAds speaks from the ad network’s side. Our ad network has wide experience with different kinds of mobile offers as far as 93% of push traffic that we provide comes from mobile devices. So here we work with mVAS offers and see wide possibilities for affiliate marketers to make a profit on it.

Golden Goose is a global CPA platform that has the widest range of mVas offers. So they probably know how to deal with such offers like a PRO.

Let our experts introduce you to the world of mVAS offers! Here are the experts:

Daria Maichuk
RichAds Head of Customer Service

daria.maichuk@richads.com
Skype: live:daria.maichuk
Telegram: @DariaRichAds

Elena Rodionova
GG Agency Affiliate Manager

Skype: live:.cid.5e64ece50e8ec1

What’s on the Webinar Agenda?

First of all, our guest expert Elena from Golden Goose Agency, will speak about the mVas niche in general. Then she’ll explain how to choose the offers and share a case study.

After that, Daria, Head of customer service from RichAds, will show you converting creatives and landing page examples.

Finally, we will discuss how to promote mVas offers with push ads. 

In the end, we will answer the most interesting questions during the Q&A session. 

Watch the webinar “How to Make a Stable Profit with mVAS Offers on Push ads”

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post Watch the Webinar “How to Make a Stable Profit with mVAS Offers on Push ads” appeared first on RichAds Blog.

But before we get into the nitty-gritty details of how you can start your own mobile affiliate marketing business, let’s take a step back and look at what you need to know for this endeavor to work out well.

The article was written by affiliate marketing expert Jairene Cruz-Eusebio.

What Is Mobile Affiliate Marketing?

Mobile affiliate marketing can be described as any form of performance-based advertising where one earns commission by promoting someone else’s product on their own site, app, social media account, etc., whether that be through paid advertisement or otherwise.

The traffic specifically comes from mobile, which means the users are either using a tablet or a smartphone. The ad appears through an internet browser or any mobile application such as social media apps and games. It can also be from push notifications.

Introduction to Mobile Affiliate Marketing

Let’s start our mobile affiliate marketing guide with an introduction to this world.

Mobile is now a dominant realm for all of the digital world. It’s becoming increasingly difficult to find someone without a smartphone, and if you do, they are likely to be using it constantly.

We live in an era where people spend more than four times as much time on their mobile devices than on desktop computers. 

Nowadays, over 6378 billion global users have internet access (and that number is only increasing). 

When it comes to traffic, mobile is slowly dominating several ad types. In fact, here in RichAds, 90% of push notification ads come from mobile alone!

Now is the perfect time to jump in on mobile affiliate marketing while the traffic is high, the quality is great, and the prices are still manageable!

Types of Mobile Advertising Conversion Flows

Just a few years ago, the only available conversion flow for mobile traffic was CPL or Cost per Lead. As the number of users increased and their needs changed with the times, business owners and advertisers could develop new ways to attract new customers. In turn, conversion flows improved.

Several conversion flows that work on desktop work on mobile, too, such as CC submits or purchases. But there are also those that are optimized for mobile traffic alone.

Here are some of the most common conversion flows for mobile.

1. CPL or Cost per Lead

This is the most common form of conversion flow in affiliate marketing. CPL offers are usually available for both desktop and mobile traffic, and converts using a responsive landing and offer page.

The advertiser simply asks for a little information about the user, the minimum of which is a name and contact information (such as email address or phone number).

2. App Installs

These offers are those that convert the moment the user installs the app. At times, there are extra steps required, such as the user must create an account first, or use the app for the first time, etc.

Most of the time, the user is directed to the download page. If the app can only be downloaded via browser, the webpage will open up to prompt a download. If the app is available in the device’s official distribution channel, then the Apple App Store or the Google Playstore will open up, showing the application ready for download.

3. Direct Billing

This conversion flow is typically for mobile content offers. The user needs to subscribe to continuously receive specific content such as wallpapers, themes, video-on-demand, and more.

The user is required to be online via a 3G, 4G, or 5G connection.

There are two modes of direct billing flows, and these are:

• 1-Click Conversion — this is where the user simply needs to click on a button to accept the charge or confirm subscription
• 2-Click Conversion — this flow includes an additional confirmation page after the first button is clicked. This is to ensure that the user really understands what he is signing up for.

4. SMS Billing or Click2SMS

Unlike Direct Billing, the SMS billing flow accepts all kinds of connections — whether the user is using WiFi or mobile data is fine. The user arrives at a landing page that requires him to place his mobile number.

There are two modes of SMS Billing as well, and these are:

• Mobile Originated — MO Flow is used when mobile users enter their phone number on your website’s landing page and get sent over an SMS that includes information on what they are about to subscribe to. To confirm the subscription, the user must reply to that message (the reply is based on instructions, such as Yes, No, Confirm, Stop, etc.)

• Mobile Terminated — MT flow is when customers enter their phone number, then receive an SMS message that contains a PIN code. Once the user has confirmed interest in your offer by entering that PIN code on the landing page, it’s counted as conversion!

The SMS Billing is made simpler by some offer pages that automatically fill out the user’s phone number if this information is already stored in the user’s browser! As such, all the user needs to do is click on a button to receive a message.

Click2call and Click2sms offers: How do they work with push traffic? Read here.

5. Click2Call

In the Click2call IVR flow, you can score conversion by simply persuading the user to make a call to the advertiser’s number.

The payout style depends on the advertiser, though. Sometimes, affiliates get a fixed payment the moment someone from the advertiser’s contact center has answered the call. At other times, the longer the phone call/conversation, the higher the payout.

6. Push notification subscription

This is one of the simplest ways to earn from mobile traffic. All you need to do is send users to a landing page that prompts them to subscribe to push notifications. The user only needs to click on Allow to convert!

What is RichAds?
✅  Push and pop ads,
✅ loyal and fast moderation,
✅ help of a personal manager,
✅ CPC from $ 0.003, CPM from $ 0.3
✅ large volumes of available traffic in more than 200 geos.

Best Niches for Mobile Traffic

This part of our mobile affiliate marketing guide will talk about the best offers to promote from mobile traffic. The forerunners of mobile affiliate marketing have already tested various offers and found the following to be what converts best.

Best Verticals for Mobile Traffic

Mobile Content Offers / mVAS
App Install Offers
Dating
eCommerce
Sweepstakes
Mobile Content

1. Mobile Content Offers / mVAS

Value-added services give users or subscribers additional benefits. These include any service beyond the basic ones considered standard. One concrete example is mobile banking.

When it comes to affiliate marketing, mVAS are mobile content offers that can be subscription-based or one-time payment content products. Subscription to a streaming service, WhatsApp content, and device-specific themes and wallpapers are just some examples of mVAS.

2. App Install Offers

Top verticals for mobile app installs are as follows:

• Antivirus
• VPN
• Cleaners
• Exercise and health monitoring apps
• Mobile Games

3. Dating

When the user is alone and has nothing but his mobile phone to keep him company, a dating app or website can help ease loneliness. With so many people looking for love in this digital age of Tinder and Grindr, it’s no surprise that online dating apps are one of our most popular pastimes on phones.

4. eCommerce

With the rise of mobile phones, consumers are finding new ways to shop on the go. Mobile commerce is now a booming industry, and retailers have been trying to keep up with this shift in consumer habits by adding responsive websites that work well even on the small screen of a mobile phone!

Mobile shopping apps are on the rise as well, so if you can send users to download the app, or create an account, or make a purchase for the first or nth time, then you can get paid.

5. Sweepstakes

Sweepstakes offers are now easy to interact with on smartphones, thanks to the well-designed adjustments. Affiliates will find it easier to get conversions than ever before because of how simple and straightforward 1Click flows and Pin Submits have become.

How to Choose the Best Offers for Mobile Affiliate Marketing

The best strategy when choosing offers is to go for a low payout with an easy conversion flow for beginners.

Experienced marketers can find success in high-paying offers that require warming up of users before they get a conversion (hint: prelanders and funnels).

Best Affiliate Networks for Mobile Affiliate Marketing

The traffic sources aren’t the only ones booming, affiliate networks that offer mobile offers are growing, too. Here are some of the best affiliate networks to start your mobile affiliate marketing journey:

• Mobidea
• Mobipium
• Golden Goose
• Traffic Company
• Clickdealer
• MyLead
• Monetizer
• Lemonads

Tips on How to Succeed with Mobile Affiliate Marketing

Mobile marketing can be great but it doesn’t come without its own risks or challenges. Here are some tips to help you improve your chances of success.

Tip #1: Test an Offer from Various Networks

Some of these networks have similar offers that convert differently. It would be best to split-test offers from different affiliate networks to see which network converts best.

It’s not all about which pays better — sometimes, it’s all about which converts better. If you find that Network A converts better for the same offer with Network B but the latter has a higher payout, you can talk to your affiliate manager from Network A to ask for a payout bump. In the end, you’ll have an offer the converts and pays well.

Tip #2: Pre-lander or No Pre-lander

Some traffic types absolutely need a prelanding page to ensure conversion (like pops, for instance). With mobile traffic, though, it would be best to test.

Some offers have already optimized their landing pages for mobile traffic that adding a pre-lander can create additional friction. Always test between the two to find what works for the offer.

Tip #3: Optimize Your Landing Page

If you’re using a pre-lander, make sure it has these qualities:

• It loads fast — the page must be lightweight enough to load quickly, even with low data speeds, wherever the user is.
• It is mobile – optimized or mobile-responsive – the elements should be sized properly (text and rich media), the buttons can be clicked but are placed properly so as not to cause accidental clicking, etc.

Tip #4: Look into data on the carrier and version (device or browser)

Once you’ve run some mobile campaigns and have received enough data, break the reports down based on the mobile carrier and device or browser version.

Sometimes, you’ll find specific ones that drive most of the traffic but deliver no conversions. You may also found those that bring most of the conversions, and you may want to create new campaigns targeting just that.

Exclude or narrow down your traffic based on what you see (basic optimization, right?).

Ready, Set, Go!

Mobile traffic is on the rise, with many people accessing the internet exclusively from their mobile devices. With that in mind, it’s not surprising to see more and more marketers adopting affiliate marketing strategies for engaging this untapped market.

With so much mobile traffic, there is also a massive opportunity for mobile affiliates out there looking to make money. That is if you start right away. Take too long to try it out, and it will be a tight space to fit in. If this guide on mobile affiliate marketing for beginners got you excited, then it’s time for you to get crackin’!

Now is the perfect time to jump in on mobile affiliate marketing!

Try your luck using RichAds’ mobile traffic. Here at RichAds, we have up to 90% of mobile traffic on push notifications and up to 60% on pop ads.

The post Mobile Affiliate Marketing: How It Works appeared first on RichAds Blog.

The article was prepared by the RichAds trusted partner – Natifico.

The common situation

Over the past decade, affiliates around the world have pumped their desktop traffic skills and perfectly mastered the most advanced advertising tools. The market is oversaturated and it has become more difficult to capture the user’s attention, as well as scale campaigns. Beginners suffer from a lack of information and overpriced budgets that are needed to start their own affiliate way. But we have good news.

Two main trends of 2020: 

1. The world is actively going online. 
2. The share of mobile traffic is growing daily. 

It means that for the affiliate market additional growth opportunities have opened up due to the influx of fresh audience and new directions. Let’s speak about the current situation and discuss steps to monetize mobile traffic in more detail.

Thanks to high-speed Internet and a stable connection, customers use mobile devices for solving everyday tasks and entertainment almost 24/7. User attention is drawn by a variety of high-quality content. The main reasons for high engagement rates are the saving of time, accessibility, and ease of use of mobile devices to access the Internet. There are some difficulties an affiliate may encounter such as increased competition and, accordingly, a high price of traffic. A solution that always works is an up-to-date and high-quality offer suitable for user requests.

For example, take a look at the VPN offer by Natifico. One of the most converting countries for it is the USA. Despite the popularity of GEO, the offer has been occupying the TOP position among all the offers. The thing is its versatility and benefits for the user.

Best VPN offers in Natifico:

IDs: 2188 – 2229. The rates of the VPN offer ranges from $0.15 up to $4.65. A diverse choice of GEO.

In emerging markets, mobile devices are often the only way to access the Internet, but these regions do not lose their attractiveness for affiliates. The obvious advantages of Tier 3 countries are:

• growing economics;
• new audience;
• lack of advertising oversaturation;
• low competition;
• inexpensive traffic.

It is not difficult to work with such a market because of the low entry threshold. And it is also interesting because any audience has a high level of engagement. A beginner can easily master and pump his skills in affiliate marketing, and a professional can scale campaigns several times.

Promising countries with rapid growth are Asia, Africa, and Latin America.

And there is no doubt about it, as the three strongest Natifico offers include: eGaming offers for India and Mobile content offers in Africa.

ID 1820 — RummyCasino-Gujarat, EGaming, Android, IN, $2.9.

ID 2434 — MainstreamSmartlink, PinSubmit, Mobile, ZA, $0.85.

ID 2190 — VPN, Utilities, iOS, MX [prelander], $0.57

How to monetize mobile web traffic

Focus on mobile apps

The situation with mobile applications is also positive. According to the statistics below, one can see the stable growth of mobile application installations from year to year.

The tremendous progress in the development of mobile applications over the past few years has contributed to the evolutionary leap, and in addition to quality products, we have features such as:

• the possibility of uninterrupted operation of the application with an unstable Internet connection;
• lightweight versions of installations that do not require a large amount of memory on a mobile device;
• intuitive interface that any user can easily understand.

Ad Formats showing the best results

Push and Pops ad formats show excellent results for mobile offers. A wide audience reaches the whole world and high conversion rates make the combination of a mobile offer and a dynamic ad format the most universal formula of to succeed in mobile.

Each affiliate can increase the likelihood of hitting the target by highly efficient Push / Pops advertising. Low traffic cost, as well as the absence of difficulties associated with the moderation of campaigns, will also please you. 

So, if you have not yet started working with mobile traffic, take a closer look at this market and safely launch your campaigns. Use tips from this mobile traffic monetization guide.

Try RichAds platform with high-quality push, pops, and native traffic varified by AdScore.

Good luck!

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post Roadmap to become an Affiliate PRO in Mobile appeared first on RichAds Blog.