Choose the best affiliate marketing tracker with our review. 14 popular trackers, their main features, and prices for comparison are inside.

In addition, in this post, you will find a list of trackers integrated with RichAds advertising network. Everything you may need for the most convenient work in affiliate marketing is here.

The first and most important tool an affiliate marketer needs is a tracker. Without it, running any advertising campaign will be like stumbling around in the dark, looking for a treasure.

Of course, you can calculate your profit in Excel. But why waste time on this if the tracker can do all the work for you? Keeping everything under control and managing campaigns effectively can be done for little or no cost.

Inside is an overview of 14 trackers, a table with prices and trials, and a list of trackers integrated with RichAds. Currently, 16 trackers are integrated with RichAds advertising network.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What is a tracker, and whether an affiliate marketer needs it?

A tracker is a tool that captures information from the advertising network and information about approved conversions from the affiliate network in one place. The tracker can monitor many advertising campaigns at once, and you get a tool that contains all the statistics necessary for testing and optimization.

The first thing you need a tracker for is to control all advertising campaigns’ parameters and analyze traffic: what device and source the user came from, what browser and OS they use, what kind of creative people like more. In the tracker,  you can see all the data on how users react to your ads.

The tracker’s second function is to combine all media buying processes in one place. So you won’t have to switch between different sources. It allows you not to miss anything during the analysis.

Of course, you can find anti-fraud tools and other useful features in trackers, but this is more of a perk. The main thing is data.

How to choose a tracker?

Choosing a tracker, you need to understand your needs. First, with which countries you will work: nearby or around the world. What kind of workload will your tracker have: how many events do you plan to process per month? This information will help you choose the right option among trackers and their various pricing plans.

The most important thing at the start is to decide which tracker (self-hosted or cloud-based solutions) you need. There is no definite answer to which one is better. Let’s find out what these affiliate tracking software terms mean.

What is a cloud-based tracker?

Cloud-based trackers are faster than self-hosted ones. You can work with all parts of the world at once and get information as quickly as possible. It’s an excellent choice for campaigns in different GEOs, especially long-range ones. The speed of processing and data transfer will be as fast as for neighboring countries.

But there is one thing: you will have to immediately calculate how many events you need to process with the tracker and select the appropriate plan. You will have to pay extra for additional events if you exceed the limit. As a rule, this limit is up to 100.000 events in free versions and up to 1.000.000 events per month in the cheapest plan.

What is a self-hosted tracker?

If you choose a self-hosted tracker,  you will have to spend money initially. You will need the budget for the purchase and installation of the server, but then you won’t have to pay more.

But in this case, there are some nuances you should keep in mind: the server tracker is an excellent choice for advertising campaigns in neighboring countries with the country where the server is installed. The further the server is from the country, the more traffic you will lose. Therefore, you will have to install additional servers to work with remote countries. In fact, you do not need to pay for events or the volume of traffic that will go through the tracker.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

An overview of the best affiliate tracking software solutions

1. RedTrack

RedTrack is a high-speed clicks’ transmission and detailed statistics. As you understand, this tracker belongs to the cloud type.

As a cloud-based tracker, RedTrack offers numerous benefits to its users. First and foremost, being cloud-based means that there is no need for users to set up and maintain their own tracking infrastructure. Instead, RedTrack handles all the technical aspects, such as server maintenance, data storage, and security, allowing marketers to focus on their core tasks without the hassle of managing a self-hosted solution. This also means that users can access their tracking data from anywhere, at any time, as long as they have an internet connection.

In terms of functionality, RedTrack is as good as its more expensive counterparts: speed, utility, and functionality are at the level. We also have a step-by-step guide on how to set up conversion tracking at RedTrack!

RedTrack features:

1. Campaign data is stored in the cloud.
2. The number of custom domains is unlimited.
3. Traffic within one campaign is distributed across 20 metrics, which increases optimization.
4. There is filtering through a bot and a proxy filter. You can set up a redirect for unique visits.
5. The number of events in plans: up to 1 million, up to 3 million, up to 20 million + personal solutions. The overspend is paid at $0.06 per 1000 events.
6. English, Russian, Chinese, and Spanish interface languages ​​are available.
7. Multi-user access.

Good news for those who work with traffic sources that block redirects (Facebook, Google AdWords, etc.). RedTrack provides improved tracking without redirects. And many, many other useful features.

In summary, RedTrack is a cloud-based tracking solution that provides marketers with a comprehensive set of tools and features to track, analyze, and optimize their advertising campaigns. Its user-friendly interface, advanced reporting capabilities, conversion tracking features, and integrations make it a valuable asset for marketers seeking to maximize their ROI and make data-driven decisions.

2. BeMob

BeMob can quickly test landing pages, track and distribute traffic flows with maximum ROI. You can create your own presets for campaigns and tracking. All campaign data is stored in the cloud. 

The tracker has several features:

• BeMob tracks conversion statuses;
• takes into account the percentage of traffic loss from each source;
• redirects traffic when limiting conversions for an offer.

This tracker provides a free trial that ends when you exceed 100.000 events per month. Then you have to pay $ 0.06 for every 1000 events.

The plan’s number of events is the following: up to 1.000.000, up to 10.000.000, up to 30.000.000. Overspends on the basic plan will cost you $0.06 per 1000 events.

You can get a 25% discount on any tariff plan + additional BeMob functionality for 1 month using a promotional code from RichAds.
Get promotional codes for spytools, trackers, forums, etc. in the bonus section.

3. Kochava

This is not just an affiliate tracking software, but two in one. Developers added to this tracker a mobile analytics system.

Kochava helps you segment your users as well as optimize your campaigns across all connected devices. You can find standard reports on gender, age, devices, events, DAU / MAU / WAU, Retention, Revenue and create your own reports on the necessary parameters in the tracker.

In addition, the tracker has the following nice features:

1. Latest generation anti-fraud system.
2. The possibility of creating Deep Linking
3. The tool calculates user LTV, media cost, and ROI for each of 12 important metrics.
4. The service is integrated with more than 2800 partner networks.
5. Kochava knows how to correlate install attribution with TV ads.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

4. Keitaro

Keitaro is a flexible and functional server-type tracker.

What is available?

• More than 30 metrics for building reports;
• Filters by geo, device, provider, and more;
• Grouping by specific parameters;
• The number of events is not limited at the basic rate;
• The average redirect speed is 10 ms, landing page display is 15 ms.

Fine-tuning of access rights allows you to give the client access to reporting, and give colleagues access to campaigns. The tracker is installed on the server.

Keitaro tests landing pages and offers any combination and target landing pages.

It allows you to protect landing pages from bots. The built-in database of bots contains more than 500.000 IP addresses and is updated monthly.

You can get a 20% discount on Keitaro using a promo code from RichAds.
Get promotional codes for spytools, trackers, forums, etc. in the bonus section

5. Binom

Binom is a high-speed tracker for dealing with high traffic volumes. And these are not empty words. Binom is a leader in the speed of processing clicks: a click is processed in 7 ms.

A simple interface coupled with unrealistic reporting speeds makes Binom one of the best tracking solutions.

What else can the Binom tracker do:

1. Save time on scaling.
2. Distribute traffic to blacklists and whitelists according to specified filters.
3. Track 100% of clicks and conversions across all channels.
4. Direct users to unique landing pages and offers they haven’t seen yet.

The starting price is slightly higher than that of competitors – $99, but there are no volume restrictions and you can work as a whole team in one account.

You can get a free first month trial period + a 40% discount for the second month of using Binom
with a promo code from RichAds.
Get promotional codes for spy tools, trackers, forums, etc. in the bonus section

6. PeerClick

PeerClick is called Binom’s little brother. The interface is also minimalistic. The tracker is cloud and quite fast.

This tracker works with really huge traffic volumes: it processes more than 1 billion clicks per day on any account. Cloud technology allows you to analyze campaign data instantly. You can track expenses, income, and conversions in real-time.

Moreover, unlike Binom, free access to basic functionality is available here, which is especially nice. The tracker limits the number of events, depending on the plan: up to 100.000 (free option), up to 3.000.000, up to 10.000.000, up to 30.000.000. You will have to pay for the overspend. In the free plan – $0.1/1.000 events, in the basic – $0.03/1.000 events.

AI optimization saves time on campaign optimization. You can create your own customized plan: to do this, you need to contact the tracker’s technical support.

7. FunnelFlux

This unique affiliate marketing software visualizes conversion funnels. It is clearly shown at what stage of the sales funnel a user comes and goes. Traffic is routed based on performance. The tracker helps you choose the shortest and most convenient way to transfer information.

The tracker is suitable for:

• Email marketing;
• Opt-in tracking;
• MVT testing;
• automation;
• bot detection;
• multivariate tests and many other types of advertising and processes.

FunnelFlux has an open API. Besides, instant campaign testing is available. The data analytics system is clear and simple.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

8. CPV Lab

CPV Lab is a marketing tracking solution that allows users to track, test, and optimize their advertising campaigns. It’s a powerful ad and affiliate tracker designed to improve campaigns, conversions, and increase ROI. CPVLab Pro offers deep tracking capabilities and is best suited for those involved in CPA marketing.

Users praise the software for its effectiveness, responsiveness of the support team, and user-friendly interface. CPV Lab Pro offers a 14-day free trial, integration with Facebook CAPI, detailed reports, and integration with major traffic sources and affiliate networks.

9. Voluum

Voluum is one of the top affiliate marketing tracking software platforms. The service was created in 2013 and is almost a veteran among tracking solutions.

This cloud-based tracker tracks data in real-time. The service runs smoothly at high speed.

You can:

1. work with large volumes of traffic;
2. prepare detailed reports;
3. sort traffic by country, network, device type, OS, and browser.

Voluum analyzes non-converting and fraudulent sites, campaign performance, bot traffic.

One of the main advantages of Voluum is the speed of work, which is higher than that of most competitors. And in affiliate marketing, speed is known to be an important competitive advantage.

To use the tracker, you just need to register and start working through the web interface.

Probably the only drawback of the tracker is that it does not provide a trial period. If you want to try it, pay at least $199.

10. AdsBridge

AdsBridge is a cloud tracker and TDS for affiliate marketing. The tool has been on the market for more than 7 years, it has 7 data centers and covers more than 160 countries.

AdsBridge is suitable for easy campaign scaling. Fast reporting is available in real time. Redirecting clicks is super fast, so losses are minimal.

What is available?

• split and A/B testing;
• landing page builder;
• filtering bot traffic;
• rotation of URLs;
• link tracker;
• PPC tracking.

The tracker has a trial period, during which all features and capabilities are available. Then you can choose a plan according to the volume of traffic you need. Visits limits are 100.000, 1.000.000, 4.000.000, 10.000.000. Prices start at $29 per month. There is also a free plan – up to 50,000 visits/month.

11. Appsflyer

The tracker has its own protection against fraud. Accurate analysis of statistics with in-depth analytics is presented in one report. Appsflyer makes working with paid traffic sources much easier and provides transparent analytics. Increases ROI of campaigns through competent retargeting.

What is available?

• Convenient cohort reports;
• Real-time performance analysis;
• Multifunctional, customizable dashboards;
• Microsegmentation of audiences.

There is a free trial for an unlimited period and special pricing plans for startups as the business grows.

12. OctoTracker

It’s a powerful and flexible tool for affiliates and the only tracker in which both cloud and server technologies are available.

What the tracker offers:

1. The most powerful analytics – reports are grouped by 20+ sections and up to three grouping parameters simultaneously.
2. The most flexible TDS. The distribution of traffic from a source by pre-landers and after pre-lander by 25+ parameters.
3. It’s the only tracker with full support for lead statuses.
4. High speed – the processing of a click is separated from reports made without the use of a database.
5. Data export to CSV and API.
6. 3 types of redirects.

Traffic can be grouped by selected sections and filtered by blacklists. There are 16 skills to identify bots, so the traffic quality analysis is thorough. The tracker calculates low-quality sources automatically and distributes high-quality traffic to pre-landers and offers.

Unfortunately, the tracker only supports Russian.

13. ThriveTracker

ThriveTracker is a cloud-based tracker that provides the ultimate mobile and web campaign management solution for affiliates. 

Thrivetracker is a self-hosted private tracker. It means that your data belongs to you in your database. 

This tracker has a user-friendly interface that is a good option for those who make the first steps in tracking affiliate marketing metrics. Also, it has a great list of useful features.

Features of ThriveTracker:

• artificial Intelligence Auto Optimization;
• geo-redirect/bot filter;
• fastest redirect;
• auto-scaling;
• self-managed server;
• LP Pixel.

14. TrackingDesk

TrackingDesk is a conversion tracking and ad attribution platform. Marketers use it to manage, measure and optimize paid and organic traffic.

The platform is integrated with dozens of advertising, affiliate networks, and e-commerce platforms.

The tracker allows you to track statistics on:

• Seo campaigns;
• Google Ads;
• email campaigns;
• advertising on social networks;
• native and display advertisements.

Features of the TrackingDesk platform:

1. Very easy setup. Setting up a campaign with parameters transfer and updating token parameters is a complicated process. But TrackingDesk makes it a million times easier: a couple of clicks, and you’re done.
2. The tracker allows you to redirect your campaign to those geos that are more relevant to your ad offer.
3. 75+ integrated traffic sources, 247+ partner networks, 9 integrated affiliate technologies, and 8 targeting rules.

Comparing prices for trackers (table)

All trackers are paid tools. As much as you would like to save money, it’s hardly possible with a tracker. Still, it does a great job of collecting data, and such complicated tools cannot be free.

A nice bonus is that many trackers have a trial period during which you can figure out whether the tool is suitable. As a rule, it is 14 days. 

Although there are no free arbitrage trackers available, unless you are a programmer and develop them yourself, some trackers offer a free trial so you can familiarize yourself with their functionality. We have prepared a list of 4 conditionally free trackers for you:

List of free trackers for affiliates:

PeerClick
BeMob
Appsflyer
AdsBridge
!Free access is available only to the basic functions of the tracker. If you want more, you will have to pay.

To make it easier for you to choose the best affiliate marketing software, we compiled the main parameters in one table: the type of tracker (self-served or cloud-based), the trial duration, and the prices for different packages.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

List of trackers integrated with RichAds

To make it easier for you to choose a tracker, we reviewed them and compiled a list of best tracking software for affiliate marketing that are integrated with the RichAds advertising platform (RichPush and RichPops).

RichAds, a top advertising platform launched by marketing professionals in 2018, delivers high-quality traffic from exclusive sources across 220 countries worldwide. All traffic is passed through the best anti-fraud system on the market. The network ensures over 5 billion daily impressions. RichAds offers five ad formats: push, popunder, native, direct click, and in-page.

You will not have any difficulties with them while setting up a postback between our ad network and the tracker.  All macros are already supplied and will automatically appear when you add our ad network to the tracker.

What problems does an affiliate marketer have when using a non-integrated tracker?

• Long tracker setup;
• inaccurate number of impressions, CTR, conversions, leads;
• inability to track non-converting sources;
• false statistics on bot traffic;
• the inability to track how the user moves on the landing and the moment when he quits.

Let’s consider which affiliate tracker softwares are integrated with the RichAds advertising network and are suitable for working with large traffic volumes.

If your tracker is not on the list, it doesn’t matter. Just contact your account manager for help. He will assist in solving this issue.

Find out what else the RichAds account manager can do here.

Now you have a list of the best affiliate marketing trackers in 2025. When choosing an affiliate trackers, focus on the price and whether it is integrated with the ad network.

Track statistics correctly, increase the profit of advertising campaigns and drive quality traffic with RichAds.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post 14 best tracking solutions for affiliate marketing in 2025 appeared first on RichAds Blog.

Affiliate marketing is a fast changing industry where you should always keep up to date with recent trends. In order to do that you need a good source of information, better yet – several. 

So the RichAds team presents our picks for the best affiliate marketing blogs that should answer almost all of the questions you have on how to make money as an affiliate.

Affiliate blogs: top 6 resources to read

Affiliate marketing is not something you can learn at school or university, at least right now. But you’re lucky: you can learn everything you need to become a successful affiliate marketer just by reading affiliate marketing blogs. 

So, in this article we will give you a short overview of the most popular and trustworthy affiliate blogs.

1. RichAds

RichAds blog, the one you’re reading right now, was created more than 5 years ago by the team of the RichAds advertising network. The ad network is a great source of quality pop, push, in-page and native traffic. With the exclusive information showing the types of traffic that the RichAds network provides, the RichAds blog is considered by many affiliate marketers as one of the best affiliate marketing blogs on the internet.

How can RichAds affiliate advertising blog be useful?

At RichAds you can find articles about how to set up your ad campaigns with RichAds ad formats to get maximum results and how to optimize them. We also share news on the latest affiliate marketing trends and new features appearing in RichAds. And not just that: the blog answers some of the most popular questions on how to work with such popular verticals as Gambling, Dating and Nutra.

RichAds is a great example of an affiliate marketing blog that is written solely by a team of professionals with strong expertise. All the information that is published here has been tested and verified by our team.

Here’s a quick overview of rubrics in the RichAds blog:

• news and trends: the most popular GEOs, verticals, offers for test and updates in RichAds;
• learn how to set up a tracker, find Glossary for Affiliates and check out webinars and e-books;
• ad formats: how to start driving traffic with such formats as pop, push, native, in-page traffic and more;
• verticals: overview of top verticals in our ad network + case studies.

We also hold webinars and roundtable discussions with seasoned affiliate marketers about the latest trends and best practices. Subscribe to our YouTube channel to see more videos that are released on a regular basis.

2. AffLift

AffLift is primarily a forum founded by an experienced affiliate marketer Luke Kling back in 2018. In the years since then it has grown into a community with thousands of active members posting content on a daily basis. 

But it’s much more than just a forum, it is also a great source of knowledge for all affiliate marketers.

What you can find on AffLift:

• forums with separate sections for different types of traffic, useful tools for tracking and optimizing ad campaigns, a Q&A section and much more;
• articles written by the member of the community on the topics they specialize in;
• directory with overview of affiliate and ad networks, tracking and spy tools, VPNs and other services; 
• courses for beginners, intermediate and advanced affiliates.

There is also a Lift Chat where you can ask questions or answer other people’s questions in real time. 

The verdict: highly recommended.

3. Affsecret

Affsecret is a digital media resource for affiliate marketers, media buyers and anyone who is interested in making money online. While it’s relatively new, this affiliate blog has published a lot of information any media buyer will find extremely useful.

Useful sections to check out on Affsecret:

• getting started with articles explaining the inner workings of different verticals, traffic sources and payout models;
• blogs of media buying teams, advertising and affiliate networks with case studies and guides;
• tools with the list of services that prove to be indispensable to any media buyer;
• affiliate programs and ad networks – with ratings and overviews;

This is a great affiliate marketing blog example that is definitely worth your attention.

4. Neil Patel

If you haven’t heard of Neil Patel, you are definitely missing out on an amazing affiliate advertising blog. Not only is he a founder of a few marketing tools and a digital marketing agency, he is also well-known and beloved for his very insightful blog posts.

Here are the main topics Neil Patel covers in his blog:

• SEO basics, tools, optimization and working with Google;
• Social media marketing – content plans, strategies, working with different social media platforms;
• Conversion rate optimization and how to muster your funnels;
• Email marketing with the best practices;
• and other topics.

Neil Patel also has a large presence on YouTube with over a thousand recorded videos on various topics. So, it’s time to check one of the biggest names in the industry.

5. GetLasso

GetLasso is essentially a marketing tool for affiliate marketers that automizes different parts of the traffic driving process. While this is their primary activity, they are also constantly updating their blog with expert articles.

Here are some of the most popular topics on Get Lasso:

• Affiliate tools with the overview of the most useful and widely appreciated services;
• Beginner guides that will help make right initial steps at the beginning of the affiliate journey;
• Case studies and Niche Guides to deepen your knowledge.

There are also different affiliate programs in the blog that can be interesting to explore.

6. Affiliate Valley

Affiliate Valley is one more online magazine with the focus on media buying and affiliate marketing. They have been around for more than 5 years now and since then have published more than 400 articles with different topics.

Here’s what you should consider reading on Affiliate Valley:

• Getting started with the most basic information on how to start traffic and get profit;
• Case studies in different verticals with various types of traffic;
• Tools with a list of services and promo codes.

This affiliate blog will definitely be incredibly helpful for everyone: from newbies to seasoned marketers.

Conclusion

There are many more affiliate advertising blogs that can help you with your affiliate journey and answer all of your questions along the way. For this article we’ve chosen some of the most interesting, diverse and reputable resources on the world wide web.

Here at RichAds we publish the most relevant and up-to-date content for our partners. And with our advertising network you can always test everything you read and run high quality traffic to top verticals. 

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 6 affiliate marketing blogs: everything you need to succeed appeared first on RichAds Blog.

Black and white lists allow:

• to block not converting or expensive sources;
• to buy traffic at the desired price only from platforms that have the highest CR and your target audience.

The detailed guide on working with this format at RichAds network will help you to understand the lists operation algorithm and to set up campaign optimization. This way you’ll get more targeted traffic.

Traffic sources at RichAds

Traffic sources can be divided into three groups:

• subscriber lists,
• publishers,
• and sites.

Basicallу, Sublists are the largest group of sources. They consist of different Publishers, which in their turn consist of Websites.

How do they look on the platform?

1. Subscriber lists (also known as “sublists”) can be found in the “Sources” field. They consist of 4 numbers.

2. Publishers and sites IDs can be found in your tracker, or you can ask manager to send them to you as a white/black list. They consist of 32 letters and numbers and look identical:

Setting up black and white lists

Before we get down to the instruction on working with black and white lists, let’s define the notions and understand how they differ.

• Blacklists (also known as “blocklists” at RichAds) allow removing sources that do not convert.
• White lists show your offers only to publishers and sites you’ve chosen.

Important: When you use white lists for push ads, you get users only from a certain publisher or specific website. Our subscriber base is updated by 10-14% each week and by 50% each month. This restriction means that you will miss a lot of new users. When it comes to blacklists, there are no cons in the usage at all. 
This pecularity doesn’t apply to other formats (direct click, pops, and in-page push), only to push ads.

Guide on whitelists for subscriber lists

1. To add a white list on sublists, you just need to select the desired groups in the “sources” field, without adding them to the white/black list fields:

It is better to start with Premium traffic sources, they guarantee to bring you good results and conversions.

Learn more about groups of subscribers’ lists here.

It’s crucial to know that you can’t add a sublist to blacklist, you can just turn it off if you don’t want to get traffic from it.

Obviously, you can make blacklist on smaller entities such as publishers and sites, let’s find out how to do it below!

Guide on white/black lists for publishers and sites

1. Choose the desired sublists for creating a white/black list for publishers and sites. It’s vital to choose the desired sublists as they’re the largest groups of sources that include smaller entities, so it’s impossible to create black and whitelists for publishers or sites without them.

2. Choose the type of traffic sorting you’d like to use.

3. Create black and white lists for your campaign.

You just need to add the source ID (32-digit code) in the format 1 line – 1 source, without additional characters and spaces.

You can create black and white lists yourself or ask your manager at RichAds to provide white and black lists for your offer and GEO.

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

More ways to optimize your campaigns

In addition to white and blacklists, there are various tools for campaign optimization at RichAds. We’ll have a closer look at each feature that can help you save time and money below.

Target CPA

If you’ve ever dreamt about automatic campaign optimization without any actions from your side, it’s possible to say that your dream has just come true! Target CPA allows you to minimize efforts on optimization and just enjoy the process.

To make the algorithm work, you only need to specify the desired CPA, add your creatives, and set up the necessary targeting. All the rest will be done by the system — it will select the best bid, add irrelevant sources to the blacklist, and also set up micro bidding for you.

Automated rules

This feature also simplifies campaign management and saves you time. Automated rules allow you to create automatic settings for black or whitelists by 7 parameters:

• publisher,
• website,
• OS,
• creatives,
• browsers,
• devices,
• campaigns.

The rules can be set if you have set up the postback and conversion tracking. Basically, this function is used to automatically add publishers or sites to the blacklist if the conversion price is higher than the desired one, or there are no conversions at all (provided that the source spent more than one conversion price).

Micro bidding

Micro bidding allows to set different bids for several parameters within the same campaign.

There are now 13 parameters available in RichAds that can be combined with each other.

It is better to set up micro bidding for sources, operating systems and creatives.

Important: We highly recommend raising and lowering bids for certain sources or parameters gradually and monitore the results. You can read more about this feature here.

Conclusion

Optimization is the key to a successfully converting campaign. If you use the same lists of sources without reviewing them regularly, the statistics and the results will only worsen.

We recommend checking the effectiveness of traffic sources and updating black and whitelists timely as it will improve the CR and main parameters of your campaigns.

Optimize your campaigns and get profit with RichAds!

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post How to use Black and White lists. Step-by-Step Guide appeared first on RichAds Blog.

Nutra is an all-purpose vertical which converts all year round. Depending on the seasons and geo, preferences in products may change. For example, vitamins are better sold in spring, and weight loss products are always needed.

Working with weight loss offers always requires understanding the client’s needs and the customer’s profile.

And if with the need everything is clear (to lose weight), there are difficulties with the audience. After all, your client is not always a woman, there are 20% of men who want to lose weight with the help of a “magical pill”.

Remember that the perfect nutra offer should be trendy. Don’t try to sell the Atkins diet to someone who has already heard a lot about the keto diet.

This will help you surf the hype wave. For example, if you’ve heard something about the keto diet, you can try to include the word “keto” in the title. Green match weight loss products are also a good option to launch in 2021, but green coffee has already lost ground.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Best geos for weight loss vertical

If you want to get profit on push advertising in weight loss, pay attention to the following countries:

1. Weight loss products beat all records of popularity in Asia. Choose India, Indonesia, Thailand, and the Philippines, and you won’t lose on it.
2. The USA is a country where you can successfully convert weight loss offers. Fortunately, the demand for them is not weakening but don’t forget to choose the right offers and approaches.
3. From time to time, wealthy European countries (Germany, France, and Italy) show good results with weight loss products.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Examples of the best weight loss creatives

It seems that creatives for affiliate marketing are always “classic.” For people who want to lose weight, these are the standard before/after photos but it’s not the only way to attract the users.

Here are 9 how to make weight loss ads better. They can be used for push ads and native ads as well.

• Engage the user with shocking numbers

Be sure to specify how many kilograms users can lose and how long this process will take.

• Cover your push notification for a useful article

Use figures and clickbait titles to increase clickability. Here are a few examples:

1. “‎8 products that prevent you from weight losing”
2. “‎10 negative consequences of overweight for our health”
3. “‎5 easy and tasty dishes for proper nutrition”

• Focus on motherhood and pregnancy

During pregnancy, many girls gain weight, and after childbirth, they cannot return to their previous parameters for a long time. Such text triggers work great for a female audience.

• Announce that it’s possible to lose weight without surgery. 

Many people think about surgical intervention for weight loss, but you can lose weight without it. At the same time, you can place various products that will help you lose weight in the creative (for example, some foodstuff).

• Use the names of popular diets 

Google the most popular diets and use them in creatives. Here’s what you can do: Keto diet, low-carb diet, Hay diet, raw food diet.

• Show the stages of weight loss 

Pictures of the beginning of the process, the midpoint, and the long-awaited slimness are always impressive.

• Emphasize foods that help you lose weight.

Place vivid pictures of such products in the main image in a format of collage.

• Place sports activities in your creative

Running, yoga, fitness are great effective ways to lose weight. You can also point out that with sports, you do not need to exhaust yourself with diets.

• Use images of skinny stars

Star weight loss secrets are very popular.

We recommend staying away from shocking content. Use interesting and unusual visuals for push notifications and combine them with effective titles.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The Secrets of good titles for Weight loss vertical 

According to statistics, push notifications that guarantee results get more clicks.

Recommendation: specify in the title or in the description how long it will take for the results to be noticeable. This approach increases the interest and confidence in the push notification and, as a result, the CTR goes up.

Title Formulas for Weight loss creatives

Let’s consider the options for selling headlines on the example of the 7-Slim weight loss offer.

Please note: the length of the title in the push notifications is 30 characters, and in the descriptions — it’s 45 characters.

1. Titles that include a timeline

[Solution] [time]

7-Slim: lose 7 kg per week

Weight disappears with innovative solutions.

***

[Problem] [time]?

To lose weight in a week?

It’s possible with 7-Slim. The solution stimulates…

***

[Time] [event]

Lose 7 kg without diets in a week

The irisin hormone will improve your metabolism and…

2. Titles that mention the benefits of weight loss

[Verb] [product] [benefit]

Lose 7 kg without a diet

The new solution improves metabolism and…

***

How [benefit] [product]

How to lose weight with the 7-Slim system?

7-Slim increases the level of irisin in your blood, which

***

[Verb] effortlessly[product]

Lose weight effortlessly with 7-Slim

The body produces a hormone that…

***

[Benefit] [time]

Lose weight before summer in 7 days

With 7-Slim the extra kilograms will not return

***

How [verb] [benefit]?

How to lose weight without any sports?

7-Slim turns fat into energy thanks to …

3. Titles with “speed”

Do you want [benefit] fast?

Do you want to lose 7 kg fast?

Try a new solution for effective…

***

[Product]: fast

7-Slim ensures fast weight loss

The extra weight disappears in a week, thanks to the new…

***

Important announcement for [people]

Important announcement for women!

A new way to lose weight without dieting

As you can see, launching Nutra on push notifications is not difficult at all, just follow our advice and get profit on one of the most popular verticals at RichAds.

Run Nutra on RichAds traffic now!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Weight Loss Push ads Guide: Secrets of High CTR appeared first on RichAds Blog.

There are several trackers on the market which are offering a wide range of features to reach your goals. However, when you just start using a tracker, it’s quite easy to get lost in all report types, buttons, and rules.

Let’s see what features you should pay attention to when integrating RichAds with your tracking solution.

The article was prepared by the RichAds partner – BeMob progressive tracking solution.

1. Use advanced traffic distribution and targeting

One of the main points of a successful campaign is the conversion rate. In other words, the amount of traffic purchased which performed the successful action and turned into conversion.

The high conversion rate should be achieved through the correct targeting settings which assure that your traffic reaches the dedicated offer.

RichAds provides a perfect targeting system that allows you to purchase the required amount and type of traffic based on geo, carrier, browser, language requirements.

However, for accurate traffic distribution, it is required to set up additional rules on the tracker’s level.

Here are the most frequently used parameters:

• Uniqueness. By setting this rule it will be possible to display the relevant combination of landing page and offer depending on if a visitor reached your campaign for the first time or repeated his visit. By default, the uniqueness is set as 24 hours, but you can customize this value to your requirements.

• Custom parameters. When setting up a rule based on custom parameters, you can easily manage the endpoint of traffic from different side IDs, creative IDs, and other parameters received from RichAds.

• ISPs. Along with other conditions, the Internet Service Provider parameter maximizes the chance that the visitor of your campaign will be converted.

Depending on the tracking solution you are provided with up to 30 parameters for traffic distribution. Try different combinations of parameters for a campaign and check the data on remnant traffic to monetize it. We smoothly came up to the next point you pay attention to when running a campaign through the tracker.

2. Analyze the reports

As soon as you start your campaign, the data on incoming traffic will appear on the side of a tracker. It is always better to analyze the data, basing on significant traffic volumes rather than on 10-15 visits daily.

Also, it is always important to familiarize yourself with the terminology of your tracking solution. At the moment many trackers specify that a visit is counted when the campaign link is accessed. But a click is registered only when the CTA button is clicked on the landing page.

So if you are running a campaign that leads to the offer link directly, the clicks data will not be recorded. And on the contrary, when running a campaign with a landing page, it is required to keep an eye on all the parameters connected with clicks like CTR, CR, UCTR.

Let’s go back to the subject since the terminology question is clear.

You should analyze the reports in terms of a single campaign and check the global stats on landing pages, offers, traffic source, affiliate network, geos, browsers, OS, devices, and parameters received from RichAds. It seems obvious, but many users keep forgetting that the same offer can perform differently in various campaigns.

Due to the tracker’s advanced analytic system, you can add the additional elements of the report by using a grouping feature. Grouping allows you to identify the most profitable combination of geo, custom parameter, browser, OS, and other data for further optimization through white/blacklists.

3. Pass Conversions Data

Conversions data is passed from a tracker to RichAds via postback request.

As usual, the request contains the click ID of conversion. With RichAds you can also pass the payout of conversion via the dedicated token.

Each time the conversion appears with your offer, it is directly passed from an affiliate network to the tracker. However, to forward the conversions data to the side of RichAds you will need to set up the additional postback in your tracker. If your tracker is integrated with RichAds as BeMob, all you need to do is to add RichAds from preconfigured templates.

The postback URL with all the required parameters is already available and ready to pass the instant request each time a conversion happens.

Conversions passing is required to provide detailed data on how the purchased traffic is performing on your side. That’s why it is always important to use the postback option.

4. Protect Your Landing Pages

You might be familiar with different spy tools that help with finding the high converting creatives. At the same time, it is a good practice to protect your landing pages from these spy tools, so no one can use your successful ideas.

If landing page protection is available with your tracker, it can be easily done by placing a code string in the body of your landing page.

In BeMob along with a code string, you also add the {landingSignature} token to the landing page link. As a result each time your landing page is accessed directly, not through the campaign link, the blank page will be displayed. No one will be able to steal your creative.

5. Work in a team

As you can see the successful campaign stands on 3 processes of tracking, analyzing, and optimization. Each of these steps can be managed wisely using a tracker. However it is always a person who stands behind the process and if you’re working in a team, each member must be responsible for a part of campaign management.

In BeMob you can simply organize the work of your team using the multi-user access feature.

Each member has their own role limited or extended with the permissions to track, analyze, and optimize a campaign or its elements.

As an admin, a team member receives access to all the data, but you can still hide the financial data from him if required.

A team member with the role of user can run his own campaigns or manage the existing element to save your time.

As you can see, a tracker is an essential tool for your ad campaigns.

Base your tracker choice on required features, recommendations, and budget.

The market offers several solutions, but as a representative of BeMob tracker, I would recommend taking a closer look at BeMob which is an easy-to-start, cloud-based solution with an advanced set of tools at your service.

The post How to use your tracker to get max profit from RichAds appeared first on RichAds Blog.

What to consider when choosing an offer

Not only performance marketing newbies but also mature specialists choose sweepstakes. Why not? Some offer types allow newbie affiliates to try themselves out without losing large budgets. 

At the same time, there are offers, attractive for skilled affiliates. 

Among sweepstakes, anyone can find an offer and try to make a profit on it. 

Among advertisers, it has been argued that the sweepstakes vertical is one of the simplest ones to make a profit. 

Some funnels don’t require great effort: fill in some fields, leave an e-mail and conversion will be charged. But things aren’t that simple. 

There are 4 types of offers: 

• SOI (Single Opt In) and DOI (Double Opt In) – in the first case leaving your e-mail is enough, but in the second one the e-mail should be confirmed;
• CC-submit (Credit card submit) – except personal data, you should type your credit card information and a small sum of money will be written off from it;
• Pin Submit  – conversion will be charged when a user send paid SMS or pay for subscription another way;
• IVR (Interactive Voice Response) – to confirm data it’s necessary to call and confirm your personal website pin code.

SOI and DOI offers seem to be very simple to get conversions. You can make money on them in developed countries where advertisers are ready to pay for clients’ private data. In developing countries, such offers appeared not long ago, and the payouts are quite low. 

Despite GEO, the payouts on such offers are the lowest in the vertical. The usual, the simplest the action, the lower payout for the conversion. 

But there are also hidden dangers. 

Experienced affiliate marketer’s advice

Even in the simplest offers, you can find a questionnaire where the user will be offered to fill in a lot of fields. 

This funnel may seem very simple, but due to the long questionnaire, it will not give a lot of conversions. 

It’s necessary to estimate the number of fields the user should fill for the pixel to be activated. It shouldn’t be too high.

Besides, some advertisers are very sensitive to the data validation, and if the data are incorrect, the conversion may not be taken into account.  

СС-submit offers are popular around the world and more complicated in getting conversions. The funnel is more difficult in this case: besides the questionnaire, you should type the credit card data, from which a small sum of money will be written off. 

The payout for such offers may be up to 40 dollars, especially in top countries from Tier 1 (Germany, Great Britain, and the USA), but the competition for the traffic will be high. 

In countries from Tier 2 and 3, CC-submit appeared more recently. The main difficulty in these countries is that the users know less about this type of offers. Your task is to inform the user about the vertical and how he can make a profit. It’s important to explain that the lottery is absolutely safe.

Experienced affiliate marketer’s advice

Countries from Tier 2 and 3 become active participants of the sweepstakes market. 

The experience has shown that it’s easier to get high ROI here.

 In the case of CC-submit, there may be unexpected difficulties with processing from advertisers. 

Most frequently the thing is that not all credit cards can be accepted. 

For example, there are a lot of such offers in France and there are no problems with credit cards. But in Mexico, there are some difficulties with credit cards’ validation and it’s more complicated to run offers successfully there. 

***

If you want to try your luck in well-developed countries, remember that the users are more financially educated there. It’s very important to explain the reason why the user can win an iPhone or should type his data. Use pre-landing pages with logical lead to the main page of an offer.

IVR offers are quite rare, but some affiliates manage to convert them. 

The success of conversion here depends on the duration of the user’s talk. To get conversion it’s necessary to maintain a conversation for at least 2-3 minutes.  It’s quite long in our messengers era.

The challenge of work with such offers determines the quality of connection in different GEOs. In such offers you should always check the performance of the telephone network: whether there is 24/7 support (to prevent the leak of leads), what is the answer waiting time and whether everything is OK with the connection.

Pin Submit is a quite specific area of sweepstakes vertical. They also have funnels with prize lotteries and can be attributed to the sphere of mobile subscriptions. We will talk about them in more detail in the next posts. 

How to promote sweepstakes: The secrets of converting creatives

Any campaign requires hard work on choosing and testing different variants of creatives. The advantage of campaign launching at RichAds: you can add up to 10 different creatives in one campaign and make qualitative split testing. 

Where to find ideas for creatives?

What do you think about using spy tools? Why not? But everything requires an approach.

If you are tired of making up new creatives, we can make them for you for free. Ask your account manager about the details.

Experienced affiliate marketer’s advice

Using spy tools filter relevant creatives for the last 1-2 weeks. Creatives annoy users. 

Using older versions you risk entering the market with creatives that don’t work. 

RichAds experts assume that the more a user sees the same images on push notifications, the lower the CTR and the possibility of conversion. 

Have you found fresh popular creative?

Take the idea but rework it, implement small changes to make your creative look different. If you use an icon with a gift box, try another angle or image. 

Use the principle of small changes with the help of a photo editor: add bright details in the image. You can add fireworks or festive ribbons to the gift box.

In our blog, you will find the guide on creating converting headlines and creatives for sweepstakes. 

Experienced affiliate marketer’s advice

Small mistakes can lower the level of confidence in the lottery. The model of the cell phone you offer and the model in the title or description should always coincide.

***

Use the button of an e-mail or a new message as an icon. This method is familiar to a lot of advertisers. But if you add to it the red number “1”, as if you have one new message, the creative will be more attractive. 

***

Add headlines, icons and attractive emojis in your text. Fire?, gift box?, festive ribbons? will make your CTR higher by 5-20%.

***

For the offers with cell phones try to make an Android icon. It expresses the sense of the offer quite well (if we speak about drawing of the latest Samsung model) and doesn’t contradict the rules of moderation.

***

You can make the creative’s CTR higher using the image of the package in the country of your offer. If you work with an offer from the USA, choose the image with the box of the United States’ mail. It will create the  illusion of a real package that is waiting for the user at the post office. 

Experience shows that such a method is really effective in France and Czech Republic, but you can also try other locations.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

Pack of 300 best icons for push notifications download here.

 A few words about moderation of sweepstakes 

Often push traffic sources limit or forbid methods that established themselves well for sweepstakes promo in other ad formats. 

Mislead, using celebrities, and shocking headlines are forbidden.

Not all publishers agree to place the mention of brands.

RichAds moderator’s advice

Remember that in the icon or the main image you can’t place the picture of the brand – it will shorten the list of available sub-lists. You can show the photo of a cell phone and name the model, as the device itself is not a brand. 

Besides, at RichAds unreliable messages are prohibited. You’d better not to claim that a person won an iPhone and get an e-mail. Inform about the possibility: “You can win an iPhone”.

What to do with localization into local languages

Translate your creative and landing page into the languages of those countries from which you buy traffic. Creatives in the native language will convert better. 

Remember that the citizens of European countries are not always fluent in the English language. Experts recommend not to work with English bundles in France. 

In countries with a few state languages, the situation is even more difficult. For example, in Switzerland, official languages are German, Italian, and French. Whether to enter the market with the English language? Rather, it will make the process of getting profit more difficult. 

Experienced affiliate marketer’s advice

For the countries of Near East from Tier 1, English language bundles are the most suitable. If you want to try sweepstakes offers in UAE or Qatar, it’s not necessary to use state language: people it this country are fluent in English. 

Sweepstakes pre-landing pages: tips on using

Some affiliates think that it’s not necessary to use a pre-lander. But the experience shows that running sweepstakes offers successfully without pre-landing pages is impossible. 

The peculiarity of the vertical is that you should prepare the user to leave their data. They should understand the profit from filling the questionnaire and typing private data. 

In countries from Tier 2 and 3 pre-landing pages are especially important, the users here are only getting to know sweepstakes. For countries from Tier 1 pre-landing pages allow them to get a convincing explanation of how and why they can win a valuable price paying just $1-2.

Experienced affiliate marketer’s advice

In pre-landing pages use the design similar to the design of the website which offers a lottery. It will make a shift more logical and will not cause inner protest. Don’t place the company’s logo on the landing page: it will hamper moderation. Use similar page making – make the user think that the pre-landing page is the offer’s website itself. 

***

Pre-landing pages with questions still show great results. Experts state that 3 questions are enough to attract users. The most important thing is not to ask too general or abstract questions.

Think about the valid reason why the company gives away prizes and your questions should support it. 

Here is the questionnaire for the company that provides cell service, and the gift is an iPhone: 

• Which cell phone service provider do you use?
• Which functions do you use more often: calls/SMS/Internet?
• What’s wrong with your cell phone provider?

***

Pre-landing pages with the possibility to choose a gift from 3-4 variants convert really well. You can put the wind in showing that one of the gifts is already given away. It will show that the offer is very popular, create imaginary hype and make the user continue. 

Sweepstakes in 2020: trends, traffic sources, GEOs. Part 1
Sweepstakes in 2020: how to choose the best offer. Part 2

The last experienced affiliate marketer’s advice

Build good relationships with your manager. He can make a lot for you. You will save your time and money if you go over details before campaign launching (targeting, sources, the competitiveness of an offer, how many new subscribers you can send to it).  

Sweepstakes vertical is a second popular vertical at RichAds, and our experts think that the trend will be the same. Sweepstakes vertical works great despite high competition.  

Use experts’ recommendations to run push ads successfully with RichAds.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

Appreciate affLIFT forum and users @1017, @meannn, @servandosilva and of course, @Luke for valuable data we have used in this article

The post Sweepstakes: Insiders’ insights on campaign launching appeared first on RichAds Blog.

Mistake #1. Trying to find a unique offer nobody runs

A lot of advertisers want to find a perfect offer and avoid competition. But it’s the most common and unreachable newbie’s dream. Such offers are rare, that is why they are unique.

There are hundreds of offers from large advertisers. You must think that competition among affiliates is very high.

But it’s usually not that way: one person can’t meet the needs for traffic for huge advertisers’ offers. It’s physically impossible. Dozens of advertisers can run the same offer and be successful.

Moreover, if such offers are run by other advertisers, it means that the market is “ready” for the offer and you can easily make money on it.

Your goal is to find inaccuracies and find better approaches to run this offer successfully.

Recommendations:

To evaluate how other affiliates work with the same offer, use spy tools’. Some of them offer a trial period.
Think of changes you can make to popular creatives and landing pages. Test usability and make user’s way maximum simple and easy. Pay attention to the webpage download speed. It’s an equally important indicator, especially for mobile traffic. Nobody will wait for more than 5 seconds while landing page downloads.
Consult your manager on perspectives of the offers you are interested in. Our support team is fluent in the current market situation and can prompt profitable verticals and offers.

How to choose a profitable offer read here. 

Mistake #2. Ignoring user’s need and thinking only about profit

It’s not a secret that everybody comes into affiliate marketing to make money to burn. If you want to run an offer successfully with just one bundle and no effort, you are likely to be beaten.
Gone were the days when people suffered from a deficit. Customers are always surrounded by advertisements and the only way to draw their attention is to figure out their needs and meet them.

That’s why offers like “buy now” don’t convert anymore. Find a way to your customer, imagine what he needs, and why and try to communicate via problem-solving but not offering your goods.

Recommendation:

Look for information about users’ problems on special forums or communities in social networks. You will understand how people try to solve their problems, what is more important for them.

Mistake #3. Testing your campaign with just one bundle

When you are going to buy a new cell phone, you are likely to compare different models looking for advantages.

A habit to “compare and decide what works better” is great for ad campaign creatives. There is no other way to figure out which creative will be successful but A/B testing.

Not always the variant you bet on will be winning. Unfortunately, intuition is not the main tool in affiliate marketing. Testing and data are more important and then goes scaling of bundles.

It’s impossible to compare what works better using only one creative. You might have chosen the worst of all possible variants, but you will never know about it.

Recommendation:
Our experts recommend 3-5 creatives to start with. It’s the most appropriate amount for testing.

How to A/B Test Creatives for Push Notifications learn here. 

Mistake #4. Don’t limit your budget during testing

There are two approaches to campaign running. You can run the first testing using large or limited budgets. It all depends on the sum of money you have.

Some affiliates can afford to run wide tests without restriction. It allows evaluating how many conversions you can get in stable conditions without optimization. To be honest, the cost of these conversions may be impressive, for example, 5 conversions for $500.
At the start, this method isn’t for everybody. Especially if you are not rolling in money.

Fortunately, there is also the second method. It’s the only possible way not to spend all your money on the first day.

Count how much you would pay for 3 conversions. If the conversion price is more than $10, set a limitation of 3 conversions per day and start testing. If this budget allows you to get a conversion, your campaign is ready for scaling. Then wait for 10 conversions and start optimization.

Recommendation:
Use budget limitations at the start of the campaign. It’s better to start with a low budget and move the higher one. It helps not to lose a lot of money during the first days after launching.

Mistake #5. Choose developed countries for your first campaigns

A lot of people think that it’s better to choose a developed country to get a profit easier. Yes, the payouts are higher there, and the users are accustomed to different advertising formats and trust push notifications.

Don’t forget that developed countries have great competition and less traffic, but it costs more.

Pay for conversion in Germany or Switzerland is quite high, but the traffic is also expensive. Is it worth to spend huge budgets to get the amount of traffic in developed countries, while you are just learning how to launch campaigns?

Let’s compare: in India, you can buy traffic for half a cent, in Netherlands average CPC is 5-10 cents but there is less traffic.

Actually, the lower CPC, the more traffic you get. In developing countries from tier 2 and tier 3, the competition is lower, so you can buy necessary traffic volumes easier. It’s a great way of launching your first campaigns.

Recommendation:
First, choose countries with large traffic volumes and low payouts. It allows you to get enough experience: it will be easier to gather statistics, and you will not spend a large budget.

What Tier to choose? Advertising campaigns in Tier 1, 2, or 3.

In affiliate marketing, a lot depends on efficiency: how responsible you are in working with creatives, setting, and optimization of the campaign. The easy principle works here: you try, test, and learn. Some offers will give you nothing but experience, but others will pay off your mistakes.

Exclude the mistakes above and run ads in push notifications successfully with RichAds.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post The Top 5 Mistakes Every Newbie Affiliate Marketer Makes appeared first on RichAds Blog.

If you want to communicate with us, just book a meeting: https://richpush.com/meeting/

 Looking forward to RichAds partners at AWE2019!

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post RichAds at Affiliate World Europe 2019 in Barcelona! appeared first on RichAds Blog.

And it seems like you set your push notifications up properly. There’s a selling title, a nice picture, a great offer, and attractive text. But all of that annoys most users. What can you do about it?

Leadzavod gives recommendations on push ads strategies to make them useful and interesting.

How to improve push notifications

No successful marketer or arbitrator would leak their links and tell you all about the nuances and intricacies of setting up campaigns. To put it simply, no one wants to lose their earnings and encourage the emergence of new competitors. Therefore, only your own experience will lead you to success.

High-converting push notifications are individual messages that pop up at the right moment. They are based on data about a specific user and are really helpful in problem-solving.

Here are some push ads tips to make push notifications work!

Leadzavod’s recommendations on how to improve push ads performance:

• Don’t forget about GEO. Citizens of Kazakhstan don’t need offers from Russian banks and MFIs, and vice versa. It goes without saying – you might say, but in reality, webmasters set up one push notification for different GEOs because they want to “crush by volume”.
• Consider time. No one will read push notifications at night, and on the other hand, people will most likely remove them in the morning. Therefore, try to predict at what time your target audience would be interested in the push notification offer. For example, it’s profitable for stores to send notifications on Friday evening, just before holidays, and on weekends, when people usually plan big purchases.
  It’s better to use your finances in the morning and in the evening. There’s no need for money at work, but there might be one in the evening or at the beginning of the day.
• Discard irrelevant content. “Black Friday in March” is stupid, “advantageous offer” is too generic. But “50% discount on goods until the end of the day” encourages the user to look at the offer and buy the product.
• Adjust the frequency of your mailing list. Often doesn’t mean good. If the user receives 10-15 push notifications per day, they won’t click on the annoying advertisement.
  Don’t turn push notifications into spam: the optimal number of notifications is up to 3 per day for one user. This approach secures the audience’s interest in the offer and increases the CTR of advertising.
• Pay attention to analytics. A campaign might have a thousand clicks, but not a single conversion. There are two reasons for this. The user had fallen for an overly attractive push notification but didn’t receive the expected content after clicking the link. Or there’s something wrong with the landing page.
  To avoid this, monitor at what stage the user leaves. Hold off on blaming poor-quality traffic for all that, collect as much information as possible about user behavior.

In 2019, a change in the format of push notifications is expected. More user interactivity is among the trends in push traffic, too. The most efficient push notifications are personalized and helpful ones, as well as non-standard ideas, for example, making advertising push ads look like app notifications.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

Find the push notification best practices here.

The post 5 Easy Ways to Improve Your Push Notifications appeared first on RichAds Blog.

The team of RichAds – push notifications ad network has prepared answers to the 3 most frequently asked questions to managers.

Push ads problem №1. Why is there no traffic?

If the campaign has been launched, but no traffic is being generated, check out the creatives, geo, and bid.

• Sometimes the selected creo doesn’t “get” the target audience, does not generate any interest among users. First of all, pay attention to the title and the signature of the push: does your offer solve your target audience’s problems?

Recommendation: Try to change the title or the description of the push.

• The reason may be in the geo of the offer because advertising works in different ways in different countries. This also affects traffic.

Recommendation: check with the manager which offers work best for the selected geo.

• Most of the time traffic is not generated because the rate is too low. The higher the bid, the more traffic you will get with the same targeting settings.

Recommendation: set the bid at least as high as in recommendations for the geo.

If increasing the bid and changing the creatives did not solve the problem, contact your personal RichPush network manager.

Push ads problem №2. How to identify non-converting sources

Some time after the launch of the campaign, analyze the sources from which you get traffic. Track the number of clicks and conversions by sources.

Transfer the sources that brought a lot of clicks but did not bring any conversions, to the blacklist. This will save the campaign budget and solve the problem.

The personal network manager will answer additional questions about non-converting sources of traffic.

You can find a step-to-step guide on how to create blacklists here.

Push ads problem №3. Why has creative been declined and how to fix it?

If the creative did not pass the moderation, the RichPush manager always states the reason for declining. If you hover over the declining status just above the Creo ID, you will see the reason for declining.

Let’s look at some of the common causes of decline and solutions.

1. Prohibited content

There are types of visual content that are prohibited on the RichPush advertising network. If the creative does not comply with the network’s content policy, it will be declined by the manager.

Solution: read the content policy of the network in your account:

Go to subsection “Content Policy”

2. Aggressive or candid creatives

Aggressive and candid visuals contradict the push-network’s content policy.

Solution: select less provocative images to get approval for the creo.

3. Mismatch between the visual and the offer

If the push image is different from the offer, the creative will not pass the moderation. For example, the push offers an effective solution for hair growth, and the link takes you to a casino page. In this case, the creative will be declined.

Solution: change the push image or the URL of the landing page.

4. Problems with landing page URL

Often the links in the push are correct, but the manager does not see the landing page. So there may be several reasons:

• there is a ban on the proxy VPN;
• the traffic passes through an affiliate site, and to view the page you need to be in the country of the offer;
• the landing page gives the 404 error;
• the offer is temporarily suspended.

Solution: contact your account manager. To gain approval for the creative, send the screen of the landing page, which will clearly show the url and the content of the landing page.

Use RichAds and remember that our account managers are eager to help you 24/7.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post TOP-3 push ads problems and how to solve them appeared first on RichAds Blog.